Senior Marketing and Campaigns Lead

Senior Marketing & Campaigns Lead
Location: Dublin (Hybrid)

The Opportunity

A leading organisation is seeking a senior marketing professional to lead the development and delivery of integrated, market-facing campaigns that drive brand visibility, stakeholder engagement and commercial growth.

This is a strategic leadership role, bringing together brand campaigns, events, sponsorship and digital activation to create a cohesive and impactful market presence. Working closely with senior stakeholders, you will shape campaign strategy, align priorities and maximise the impact of key marketing investments.

You will also lead a high-performing team and ensure all marketing activity is aligned to broader business objectives and measurable outcomes.

Key Responsibilities

• Develop and deliver an integrated marketing and campaign strategy aligned to business priorities
• Lead the planning and execution of multi-channel campaigns across brand, content, digital and events
• Identify key market themes and opportunities to drive visibility and engagement
• Provide strategic oversight of events and sponsorship activity
• Ensure consistent messaging and positioning across all marketing initiatives
• Collaborate with senior stakeholders to shape go-to-market initiatives
• Define KPIs and measure campaign effectiveness and ROI
• Manage budgets and optimise performance through insight-led decision making
• Lead, mentor and develop a high-performing marketing team

Experience Required

• Senior marketing leadership experience within a complex organisation
• Strong background in integrated campaign strategy and delivery
• Experience overseeing events, sponsorship and brand activation
• Proven ability to influence and engage senior stakeholders
• Commercial mindset with focus on measurable outcomes
• Experience in B2B or professional services environment desirable
• Strong leadership and team development capabilities

Why Apply

• Strategic leadership role with high visibility
• Opportunity to shape integrated marketing strategy
• Collaborative and stakeholder-focused environment
• Strong emphasis on innovation, impact and growth

If you are a strategic marketing leader who enjoys driving integrated campaigns and working closely with senior stakeholders, this is an excellent opportunity to make a significant impact.