Positions: Account Director, Creative Strategy- Volvo

Location: London, England, United Kingdom Agency: Kinesso - United Kingdom Ref#: 15331 Job Function: Creative Type of Contract: Regular

About Us

KINESSO is a technology-driven performance marketing agency within IPG Mediabrands, focusing on growth through optimization, analytics, AI, and experimentation. We offer end-to-end solutions spanning performance marketing, data, and technology, with a global presence of over 6,000 employees across more than 60 countries. Learn more at

Role Summary

This role involves collaborating with Volvo's Content Engine, a global content delivery team, to enhance content efficiency and effectiveness through strategic partnership and operational excellence.

Purpose of Role

Act as a strategic partner to Volvo's in-house Content and Optimization Engine (COS), focusing on production efficiencies, content and media strategy alignment, and operational workflow optimization.

Key Responsibilities:

1. Support proactive content production with visibility into market media plans.
2. Document deviations in plans or strategies for tracking purposes.
3. Partner with COS to optimize global creative templates.

Global consistency

1. Ensure accurate and consistent creative setups across markets.
2. Represent Content Engine's data and taxonomy needs.
3. Monitor deviations affecting output and reporting.

Global performance monitoring & reporting

1. Support scalable ad taxonomy logic and reporting processes.
2. Monitor campaign and ad performance, providing optimization suggestions.
3. Support testing and learning initiatives.
4. Collaborate with regional teams to develop creative strategies and manage testing projects.

Operational excellence for creative trafficking

1. Represent Content Engine requirements in operational workstreams.
2. Work with agency ops to improve trafficking workflows.
3. Identify opportunities for workflow improvements using IPG tools.

Qualifications include a strong understanding of Volvo's brand, excellent communication skills, proven creative advertising experience, analytical skills, and familiarity with trafficking technologies.

Employee Transparency

We celebrate diversity and are committed to an inclusive culture. For adjustments in the recruitment process, contact Jess at .

Perks

We offer flexible leave, free meals, early Fridays, EV schemes, insurance benefits, pension, parental leave, and more to support your development and well-being.