Marketing Manager (Maternity Leave Cover)

Marketing Manager (Maternity Leave Cover) ABP Ireland & Affiliates

Location: On site / Townparks, Ardee, Co. Louth, Ireland
job type: Permanent / Full-time
Sector and subsector: Arts Marketing
Salary: Negotiable salary

Location: Ardee, Co. Louth (Hybrid)

Contract: Fixed-Term- Maternity Leave Contract (10 Months)

Reporting To: Marketing Director.

Role Purpose

The Marketing Manager will lead the execution of ABP's marketing strategy across key customer, brand, sustainability and communication initiatives. Working closely with the commercial teams, the role is responsible for implementing compelling marketing programmes that drive customer growth, strengthen partnerships and support business objectives.

This is a maternity leave cover position offering an opportunity to make an immediate impact within a fast-paced environment, delivering projects across retail, foodservice and export markets.

Key Responsibilities Customer & Commercial Support

• Partner with commercial teams to create compelling customer presentations and selling stories.
• Support key customer meetings, workshops and strategic reviews.

Industry Events, Sustainability & Stakeholder Engagement

• Lead the planning and delivery of key industry, customer and stakeholder events, exhibitions and conferences.
• Work closely with sustainability, agricultural and commercial teams to communicate ABP's sustainability strategy, farmer programmes and environmental commitments.
• Develop engaging content and storytelling around topics such as regenerative agriculture, animal welfare, biodiversity, carbon reduction and farm to fork traceability.
• Oversee the coordination of customer visits, farm tours and stakeholder engagement programmes that demonstrate ABP's leadership in sustainable food production.
• Manage event budgets, logistics, communications and post event evaluations to maximise impact and return on investment.

Brand & Communications

• Manage brand activation and communication programmes across relevant channels.
• Coordinate content development including digital, trade, customer and corporate communications.
• Ensure consistency of messaging and visual identity across all touchpoints.

Project & Agency Management

• Manage external agencies, design partners and suppliers.
• Lead cross functional project teams to ensure timely delivery of marketing initiatives.
• Manage project budgets and track return on investment.
• Ensure projects are delivered on time, within budget and to agreed objectives.

Skills & Experience

• 5+ years' marketing experience within food, consumer goods or retail sectors.
• Experience managing multiple projects and stakeholders simultaneously.
• Excellent presentation, communication and influencing skills.
• Strong project management and organisational capabilities.
• Proficiency in Microsoft Office, particularly PowerPoint and Excel.
• Experience working with major retail customers.
• Food industry experience.
• Knowledge of shopper marketing and category development.
• Experience managing agencies and external partners.
• Third level qualification in Marketing, Business or related discipline.

Personal Attributes

• Commercially minded with strong customer focus.