Account Director - Comms Planning London, England

OPENMIND

Job Title: Account Director - Comms Planning

Department / Team: OPENMIND UK Team

ABOUT OPENMIND

OpenMind by WPP is an integrated agency model drawing on talent from across WPP. It has been created to accelerate the European transformation for Nestlé's media function. Core to the solution are advanced data and technology capabilities, fueled by WPP's investment in AI, to maximize the impact of Nestlé media investment.

ACCOUNT OVERVIEW

OpenMind was recently awarded the ZEUR assignment for Nestlé Europe. With 47 countries, over 450 team members, and regular new product launches, the account is seeking a Category AD to provide Comms Planning and Account Management for the UK category.

OVERVIEW OF ROLE

The Category AD is an experienced media expert within the ZEUR UK team, responsible for developing strong relationships with the UK Nestlé Category team, providing excellent Comms Planning skills and strategic guidance, and pushing innovative and best-in-class planning. You will be an effective communicator and manager for a team comprising a Manager and a Planner.

This role will enable and accelerate the integration of Category strategy into local media plans, strategize media investment across markets and brands, and ensure UK-market consistency in planning, performance, and competition insights.

The role is supported by specialists (Above Market, Cluster), OpenMind leadership, and other Category leaders for inspiration and support.

RESPONSIBILITIES

• Support implementation of the