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Trade Marketing Manager (12m FTC maternity cover)
Posted 18 hours 41 minutes ago by Be Applied Ltd
Employment Type Full time Contract starting end of November 2025
Location Hybrid London, City of, UK
Salary £39,000 - £41,000 (GBP) Depending on skills and experience
Seniority Mid-level
- Closing:11:55pm, 20th Jul 2025 BST
Work from home option
Wellness programs
Employee Assistance Programme
Enhanced maternity and paternity leave
Mentoring/coaching
Cycle to work scheme
Candidate happiness8.66 (30362)
Job DescriptionThis is the perfect role for a creative marketeer with a love of books and bookshops. Working in HarperCollins UK's dedicated Trade Marketing team within Group Sales, and alongside sales managers, divisional marketeers and publicists, the Trade Marketing Manager drives HarperCollins communications and relationships with booksellers across the UK and Ireland, including independents, Waterstones, Foyles and Blackwell's. The Trade Marketing Manager plays a crucial role in spreading the word about HarperCollins UK's new publishing, building buzz to favourably position new book releases ahead of the sales team selling cycles, and creating relevant assets to help drive sell through on publication.
Manage our book programmes for independent booksellers in the UK and Ireland - including website, social media, email and trade events
Work with Trade Marketing team colleagues on the delivery of the annual 'Big Book' trade events programme in the UK and Ireland, playing a key role in the development of the creative, the physical/digital events and author film content
Act as the link for the Field Sales Team into the divisional marketing teams
Working with divisional marketing colleagues, develop and implement bookshop trade plans for focus titles including proofs, signed books, cover reveals and author activity
Working with divisional marketing teams on creative POS planning, ensuring POS follows the relevant Sales critical path
Devise activity to position HarperCollins books and authors at the heart of industry events, including Bookshop Day, Independent Bookshop Week and the annual Booksellers Association Conference
Work with divisional colleagues on trade plans for high priority event books and indie focussed titles - adding value from acquisition through to post publication
Always seeking new opportunities to evolve HarperCollins trade marketing programme, trying and testing new strands to help shape the role and activity to best serve our customers current needs
Your first three monthsEstablish a network of trade marketing contacts across the HarperCollins divisions
Manage the day to day running of our Independent Thinking and HarperInsider social channels on X and Instagram
Create and send regular email marketing and communications to our dedicated indie and Waterstones contact lists
Work with divisional colleagues to create and implement pre and post publication trade plans for key bookshop focused titles
Begin to build relationships with leading booksellers at independents and Waterstones - both through social/email, regular bookshop visits and industry networking opportunities
Help with the creation and delivery of the HarperCollins Big Book events programme and supporting marketing material
Experience requiredKnowledge or experience of the publishing industry
Ability to multitask across numerous and diverse tasks
Working with multiple stakeholders
Skills requiredCurious and highly creative
Excellent verbal and written communication skills
Collaborative team player with strong relationship building skills
A passion for bookshops and a wide range of books
Experience with email marketing platforms, Wordpress, Canva or Photoshop would be beneficial
Hybrid working model (3 days in the office)
Private healthcare cover and life assurance
Summer Hours
Free access to HeadSpace, employee assistance programme (24 hour helpline), mental health first aiders, and a wellbeing portal
Relocation Rent Support Loan
Employee networks: HC All In (open forum), Elevate (for ethnic minority colleagues), HarperParents, Menopause at Work, Pride at HC, Social Mobility Network and Neurodiversity at Work
Unlimited training on our Learning and Development portal
Virtual GP and eyecare vouchers
Onsite physiotherapy (London only)
Charitable donation matching and2 volunteering days
Free e-books and audiobooks, newspaper subscriptions and discounts on books
Subsidised canteen and retail discounts
Onsite prayer room
If you wish to discuss anything regarding this position and/or your application to this role, please reach out directly to with subject heading 'Vacancy Query' plus the job title and we will aim to get back to you within 5 working days.
Please note, if you are interested in the role you would need to submit your application via Applied. We do not accept email applications.
Be Applied Ltd
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