Strategic Performance Director, Activation Governance

Performance Director - Activation Governance (Media Agency) London Hybrid (3 days p/w) Salary to £75,000 A global media agency is hiring a newly created Performance Director role working across a major international consumer health and personal care brand. This is not a hands on activation role. It's a strategic performance governance position for someone who understands paid social and/or programmatic activation deeply and now wants to shape how markets operate at scale. You'll sit across 15+ European markets, helping connect upper funnel media, lower funnel performance and Amazon activity into one joined up regional approach.

Why this role stands out:

• Newly created role with genuine scope to shape process, governance and ways of working across Western Europe
• Work across household-name consumer products spanning beauty, oral care and mother & child categories
• Strong focus on test and learn, innovation, media governance and regional thought leadership
• Opportunity to influence senior stakeholders across local and regional teams without being buried in day to day activation
• Join a high performing international media and performance team with strong long term growth opportunities

What they're looking for:

• Strong background in paid social and/or programmatic activation
• Someone who understands the wider ad tech and media ecosystem
• Experience driving best practice, QA, governance and operational consistency across teams or market
• Comfortable advising clients on topics like brand safety, measurement, platform strategy and industry change
• Confident managing stakeholders and driving collaboration across multiple markets

Ideal for someone wanting to move beyond campaign execution into a broader strategic, consultative and governance led remit.