Social Media Manager (6-month FTC)

Job Title: Social Media Manager - Sports and Entertainment Client (6-month FTC)

Location: Hybrid (London)

Salary: £40,000.00-45,000.00

About Goat:

Goat, part of WPP Media (formerly GroupM), is a global leader in influencer marketing. Since 2015, we've delivered award-winning campaigns across 70+ countries, helping brands achieve measurable results through social media.

Our team of 500+ social natives drives innovative influencer campaigns for leading brands, treating influencer marketing as a full-funnel channel. We leverage data-driven insights from tracking over 100,000 influencers, combined with expert relationship management, creative strategy, paid media, and advanced optimisation.

As a "Top Employer Europe 2024," we offer a dynamic and supportive work environment. Join us and help shape the future of influencer marketing.

Role Overview:

We're looking for a talented and enthusiastic Social Media Manager to join our team on a 6-month fixed-term contract. You'll play a key role in developing and delivering social media strategies for our impressive client portfolio, including a major sports and entertainment account.

Your responsibilities will include:

• Develop and deliver engaging social media strategies, tailored to the specific needs of our sports and entertainment client.
• Create compelling and visually stunning content, including captivating captions, shareable stories, and high-quality imagery, optimised for each platform. This will involve using your strong copywriting and design skills to produce engaging assets.
• Manage and nurture thriving social media communities, fostering meaningful engagement and building a loyal following.
• Conduct thorough data analysis and track key performance indicators to measure campaign effectiveness and identify areas for improvement.
• Stay ahead of the curve on emerging social media trends, platform updates, and best practices.
• Collaborate effectively with our team of creative professionals, strategists, and account managers to deliver exceptional results.

Ideal Candidate Profile:

• Proven experience as a Social Media Manager with a demonstrable track record of success in crafting and executing impactful social media campaigns.
• Exceptional copywriting and communication skills, with the ability to engage audiences across various social media platforms.
• Demonstrable design skills and experience in creating engaging social media assets.
• Strong analytical skills and a data-driven approach to measuring campaign performance and identifying growth opportunities.
• Excellent organisational and time management skills, with the ability to manage multiple projects simultaneously.
• An interest in, or experience of, working with sports and entertainment clients is highly desirable.