Social Media Manager

When you join KPMG Ireland, you are joining a community of over 4,200 employees who collectively work together, both in person and virtually, to achieve their full potential.

We are known as an organisation where you are encouraged to come as you are and do work that truly matters. Joining KPMG Ireland is an opportunity to enhance your career - not only through meaningful work, but through the global connections you make, the lifelong learning you can achieve, and the opportunity to make your mark.

Are you our next Social Media Manager?

Location

Dublin, Ireland, as part of our hybrid working model

Grade

Manager

Contract type

Permanent

A snapshot of your peer group

• Degree-qualified in Marketing, Communications, Journalism, Digital Media or a related discipline (or equivalent professional experience)
• Typically 5+ years' experience in social media, digital marketing or communications roles, ideally within a large organisation, B2B brand or professional services environment
• Strong copywriting, content creation and stakeholder management skills, with experience working in brand-governed or regulated environments

Responsibilities

• Develop and execute KPMG Ireland's social media strategy aligned to brand, reputation and growth priorities
• Own and manage the Irish social media content calendar across firmwide, sector and people-focused activity
• Manage KPMG Ireland's social media channels, with a primary focus on LinkedIn, alongside X, Instagram and YouTube
• Translate Irish market insights, campaigns and thought leadership into compelling social narratives
• Create and publish high-quality, on-brand content (copy, imagery and short-form video), collaborating with internal teams and agencies where required
• Partner with senior leaders, sector leads and subject matter experts to amplify insights and perspectives across social channels
• Support employer branding and early careers activity, including graduate recruitment and people storytelling
• Track, analyse and report on performance using social analytics and listening tools, using insights to optimise content and channel mix
• Collaborate with digital and media colleagues on paid social campaigns and evaluate agency support
• Ensure all activity aligns with KPMG's brand, legal, risk and compliance frameworks

Why this role is different

This role offers the opportunity to shape and lead social media for one of Ireland's most recognised professional services brands, with direct access to senior stakeholders, thought leaders and high-profile national campaigns. You'll have the autonomy to influence how KPMG shows up in the Irish market, while benefiting from the scale, investment and global network of a Big Four firm.

Your team

You will be joining the KPMG Ireland Marketing team, a multidisciplinary group covering brand, communications, digital, campaigns and employer branding. The team works closely with sector and service-line leaders across the firm to support business growth and reputation.

Benefits

• Discounted Health Insurance: Prioritise your well being with our health insurance options
• Additional Annual Leave: Purchase extra leave to spend more time with friends and family or to travel
• Enhanced Family Leave: Enjoy more time with your family with our generous leave options
• Emergency Childcare Cover: Support when your regular childcare arrangements fall through
• Social Events: Connect and network with colleagues through our engaging social calendar
• Early Finish Fridays: Start your weekends early on bank holidays and during the summer
• Relocation Assistance: Support if you're moving to Ireland
• Learning & Development: Access extensive learning supports, including LinkedIn Learning

Commitment to Inclusion & Diversity

Inclusion, diversity and equity are at the heart of KPMG. We celebrate diverse backgrounds, experiences and perspectives, and we are committed to fostering an inclusive and equitable environment at every level. Our goal is to attract and retain the best talent by building a culture where everyone can achieve their potential.

Equal Opportunity Employer

KPMG is an equal opportunities employer and welcomes applications from people of all backgrounds. Reasonable accommodations can be provided throughout the recruitment process.