Social Media Manager - Leading Consumer Goods Company

TheSkeye, a boutique consulting firm specialized in Strategy, Organization, and People, is partnering with a leading multinational in the consumer goods industry to recruit a Social Media Manager.

We are looking for a creative, strategic, and results-driven professional to lead and elevate the company's global presence across social platforms. This is a key role within the Communications & Marketing team, working hand-in-hand with the Community Manager and Corporate Communications to design and execute powerful, platform-specific strategies.

Your mission will be to build a strong, authentic, and engaging digital voice that connects with diverse audiences and reflects the brand's values and aspirations.

What You'll Do

• Develop and lead a global social media strategy aligned with the company's communication and marketing goals.
• Oversee all social media channels, ensuring brand consistency in tone, visuals, and messaging.
• Create and adapt compelling content that resonates with target audiences, drives engagement, and encourages community building and brand advocacy.
• Analyze performance metrics to gain insights, report on KPIs, and optimize campaigns for greater impact.
• Stay ahead of digital trends, emerging platforms, and new tools to continuously innovate.
• Design and implement a KOL (Key Opinion Leader) strategy in collaboration with the PR team, including influencer partnerships and live events.
• Support local teams in adapting and executing regional influencer strategies.
• Collaborate with content, design, and marketing teams to ensure an integrated and aligned approach across all campaigns.

What We're Looking For

• Bachelor's degree in Communications, Journalism, Marketing, or a related field.
• Minimum of 3 years of experience in digital marketing, social media management, and content creation.
• Previous experience in consumer goods, luxury, lifestyle, or beauty brands is a strong plus.
• Proficiency in key platforms (Meta, LinkedIn, TikTok, etc.) and tools (Google Analytics, Adobe Creative Suite, Hootsuite, etc.).
• Understanding of SEO, SEM, and performance marketing principles.
• Strong command of Microsoft Office Suite (Word, Excel, PowerPoint).
• Bilingual proficiency in Spanish and English with outstanding communication and storytelling skills.
• A creative mindset combined with strong analytical skills.
• Exceptional organizational skills and the ability to manage multiple priorities.
• A proactive, collaborative team player with a passion for digital innovation.