Senior Strategist (Media)

Senior Strategist (Media)

Rickmansworth (Hybrid)

Up to £80,000 + profit share Full-time

A fast-growing, full-service agency is looking for a Senior Strategist (Media) to play a central role in shaping its strategic thinking, client growth and future direction.

This is not a backroom planning role. You'll be a senior, client-facing strategic leader, influencing major accounts, driving new business and helping define the frameworks, thinking and products that set the agency apart.

This is a genuine leadership opportunity for someone who wants commercial impact, visibility with senior stakeholders and a clear pathway toward senior leadership.

You'll sit at the heart of the agency, leading strategic thinking across key client relationships and new business.

• Lead strategic direction across major accounts, defining segmentation, targeting and positioning
• Shape client problems and briefs before they reach creative or media teams
• Build the strategic architecture behind integrated campaigns and long-term growth programmes
• Turn complex research, performance data and market insight into clear, commercially actionable recommendations
• Deliver advanced audience analysis, including behavioural insight, personas and journey frameworks
• Apply data-led thinking such as propensity modelling and performance analysis to guide investment decisions
• Lead monthly and quarterly strategic sessions with senior client stakeholders
• Identify growth opportunities, risks and emerging market trends
• Play a key role in pitches, developing compelling and differentiated strategic narratives
• Contribute to the evolution of proprietary tools, insight frameworks and AI-enabled approaches
• Help strengthen the agency's strategic positioning and thought leadership

• Proven experience leading strategy in an agency or complex in-house environment
• Strong understanding of audience behaviour, decision-making and segmentation methodologies
• Experience developing personas, customer journeys and full-funnel content/channel strategies
• Comfortable working with performance data, effectiveness metrics and attribution thinking
• Commercially minded, able to connect insight to business outcomes
• Credible and confident with senior stakeholders
• Ambitious, proactive and motivated by growth and leadership opportunity
• Experience in Higher Education, youth audiences or complex B2B environments would be advantageous.

This is a rare opportunity for a Senior Strategist who wants more than delivery. This is someone who wants to shape thinking, drive growth and play a defining role in an agency's next phase.

If you're interested, get in touch quoting AP1177.