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Senior Product Manager - Vixa
Posted 2 days 11 hours ago by Automobile Association
Location: London (hybrid working 3 office days per week)
Employment Type: Permanent, full time
Additional Benefits: Annual Bonus, Cash-Car Allowance & Private Medical Insurance
Thought The AA only provide roadside assistance? Think AA-X.
Technology has made human life easier; from booking holidays and banking, through to meeting new people and work opportunities. But over the last decade owning and driving cars has gotten far tougher. At AA-X we are on a mission to re-invent the car ownership and usage experience.
We imagine, build and grow connected car ventures. Using data and AI to provide car and driver insights with new solutions that give drivers control, confidence and a little joy across their motoring lives.
As a Senior Product Managerwithin AA-X, you'll be apart of the UK's largest and most trusted driving company, developing and testing human-centric products and services fast; whilst giving AA members first access to everything we build. Are you ready for a career where you're always ahead?
This is the jobAre you a strategic thinker with a bias for action? Passionate about building products that solve real problems for users? We're looking for aSenior Product Managerto lead the growth ofVixa- a subscription-based vehicle health app powered by connected car data and AI.
This is a high-impact role at the intersection of product, growth, and commercial strategy. You'll shape the product roadmap, drive performance, and ensure Vixa delivers value to users while meeting ambitious business goals. Working cross-functionally with marketing, data, engineering, and leadership teams, you'll help define and grow a new category in the connected car space.
What will I be doing?- Own the product's commercial performance, including forecasting, budgeting, and tracking key metrics like revenue, churn, and customer retention.
- Define and evolve the product strategy, aligning long-term vision with commercial objectives and market opportunities.
- Partner with marketing and digital teams to launch features and campaigns that drive acquisition and retention.
- Use data, A/B testing, and user insights to inform decisions and iterate quickly.
- Stay ahead of industry trends and competitor activity to continuously improve our offering.
- Champion the voice of the customer in all product and commercial decisions.
- Proven experience in B2C product management with a strong commercial focus, and the ability to work cross-functionally across marketing, data, engineering, and leadership teams.
- A track record of launching and scaling early-stage products, comfortable taking ideas from 0 to 60 and shaping strategy in ambiguous environments.
- Deep understanding of subscription-based products, including pricing models, customer lifecycle metrics, and full P&L ownership.
- Strong storytelling and written communication skills, with proficiency in tools like MS Office to craft compelling narratives and influence stakeholders.
- Experience in product strategy, consulting, or portfolio-level thinking, with the ability to balance short-term delivery with long-term vision.
- A pragmatic mindset, able to translate technical conversations into actionable plans that drive both customer and business outcomes.
We're always looking to recognise and reward our employees for the work they do. As a valued member of The AA team, you'll have access to a range of benefits including:
- 25 days annual leave plus bank holidays + holiday buying scheme
- Worksave pension scheme with up to 7% employer contribution
- Free AA breakdown membership from Day 1 plus 50% discount for family and friends
- Discounts on AA products including car and home insurance
- Employee discount scheme that gives you access to a car salary sacrifice scheme plus great discounts on healthcare, shopping, holidays and more
- Company funded life assurance
- Diverse learning and development opportunities to support you to progress in your career
- Dedicated Employee Assistance Programme and a 24/7 remote GP service for you and your family
Plus, so much more!
We're an equal opportunities employer and welcome applications from everyone. The AA values diversity and the difference this brings to our culture and our customers. We actively seek people from diverse backgrounds to join us and become part of an inclusive company where you can be yourself, be empowered to be your best and feel like you truly belong. We have five communities to bring together people with shared characteristics and backgrounds and drive positive change.
Automobile Association
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