Senior Product Designer

Senior Digital Product Designer (Freelance to Permanent)

£450 per day ? £70,000 permanent | Hybrid | Soho/Fitzrovia, London

We're hiring a Senior Digital Product Designer to join a Digital Experience Studio (agency) in Soho/Fitzrovia. This role starts on a freelance basis (£450/day) with a clear route to permanent (£70k).

This is a hands-on senior role for a designer with a strong agency background, working across digital products, apps and responsive web. Strong UI craft is essential.

Role Overview

• Start: ASAP

• Contract: Freelance to Permanent

• Location: Soho/Fitzrovia, London

• Hybrid: 3 days in-office (Tuesday-Thursday, fixed)

• Work pattern: Full-time

• Level: Senior

The Role

• This is for someone with a bold, minimal, start-up vibe style led UI.

• Own UI across complex user journeys and interactions

• Senior-level Figma use (design systems, components, prototyping)

• Collaborate with UX, engineering and delivery teams

• Contribute to and maintain design systems

• Apply brand expression within functional products

• Use UX fundamentals (IA, journeys, prototyping, testing)

• Design with accessibility and inclusion in mind

• Present work to clients and support workshops

What We're Looking For

• Strong agency experience as a Senior Product/Digital/UI Designer

• Excellent UI craft and attention to detail

• Advanced Figma capability

• Confident working client-facing

Tools

Core: Figma, prototyping tools, Miro, Google Workspace, Photoshop
Bonus: Motion (After Effects or equivalent), basic 3D, exposure to AI, voice, chatbots or AR

Why This Role

• Freelance start with a clear path to permanent

• Senior ownership without people management

• Design-led agency environment

*Rates depend on experience and client requirements