Senior Online Marketeer

The world of energy consumption is changing rapidly.

Established in 1964, GP Batteries International Limited has grown to become one of the world's major suppliers of primary and rechargeable batteries. With an annual production exceeding 6 billion batteries, GP Batteries powers a vast array of devices and applications across the globe. To support our continued growth and strengthen our digital presence in Europe, we are seeking a dedicated Senior Online Marketer to join our European team.

About GP Batteries

GP Batteries International Limited is principally engaged in the development, manufacture, and marketing of batteries and battery-related products. As a subsidiary of Gold Peak Technology Group, the company has expanded its operations globally, with production facilities located in China, Vietnam, and Malaysia, and marketing and trading offices spanning Asia, Europe, and North America.

Our product portfolio includes a wide range of primary and rechargeable batteries, chargers, power banks, flashlights, and other related accessories. GP Batteries supplies products to original equipment manufacturers, leading battery companies, and consumer retail markets under its own GP brand name.

GP has bold ambitions in digital. The company is investing in expanding its digital footprint, strengthening its digital foundation, and increasing brand awareness. From the European headquarters in Venlo, the Netherlands, a dedicated team of eight ambitious, entrepreneurial, and results-driven professionals works in close collaboration with international business partners and our global HQ in Hong Kong to strengthen GP Batteries' brand presence and support partners across the region-all within an informal and collaborative team culture focused on delivering high-quality, reliable, and sustainable energy solutions.

Your Role as Senior Online Marketer

Your main responsibility is to co-develop and execute digital marketing campaigns in collaboration with business partners, with the ultimate goal of increasing sales. You'll define channel-specific strategies, while also driving execution to raise brand awareness and boost online performance.

Most of these business partners are strong brands with proven success, yet still have room to grow digitally. You'll take on an advisory and leadership role, leading by example to inspire digital maturity and long-term success.

Your key responsibilities include:

• Initiating and executing digital marketing campaigns aligned with global strategies, tailored for the European market;
• Managing, executing, and optimizing campaigns across product launches, lead generation, local promotions, CRM initiatives, and more;
• Handling the daily digital marketing operations across Europe to ensure regional KPIs are met;
• Managing all digital channels and activities, including social media, search marketing, promotions, and website maintenance;
• Working closely with European Marketing & eCommerce teams to plan and implement seasonal and always-on campaigns in line with global strategy;
• Supporting the Global Digital Strategy team by aligning regional content calendars and coordinating successful content delivery (social, blog, SEO) across markets;
• Monitoring campaign performance data, analyzing results, and optimizing campaigns to improve ROI;
• Collaborating with internal teams, agencies, and business partners to create full-funnel strategies and deliver seamless customer experiences across channels-from acquisition to retention and advocacy.

What We're Looking for in a Senior Online Marketer

To succeed in this role, you must be both strategic and hands-on. You get energized by guiding business partners in your digital vision and enjoy working across cultures-including close collaboration with the Hong Kong HQ. Since the European market is digitally advanced, it's important that you can maintain a long-term focus and lead the way.

Your qualifications and experience:

• A strong track record in a D2C business, ideally with a solid e-commerce component;
• Proven success in generating traffic via SEA, SEO, Social Media, and CRM/email marketing-hands-on campaign execution is a must;
• Experience in website optimization to increase conversions and enhance the customer journey, including CRO, content, and data-driven improvements;
• A data-driven mindset: you can translate insights into actionable strategies;
• A strong communicator and team player who enjoys inspiring others-especially those less digitally savvy-and who thrives in a collaborative setting;
• A solution-oriented mindset with a natural drive to use data and creativity to solve challenges.

What We Offer You as Senior Online Marketer

This is a unique opportunity to build and innovate at an international level with a market leader. With over 6 billion batteries delivered annually, your work has real impact. We offer:

• A competitive salary depending on experience, excluding holiday pay and a bonus scheme;
• A laptop and mobile phone reimbursement provided by GP Batteries;
• 25 vacation days based on full-time employment;
• The opportunity to travel and work internationally;
• A hybrid work environment, with at least 2 days per week (more if desired) in our Venlo office.