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Senior Data Scientist - MMM
Posted 52 minutes 52 seconds ago by Harnham - Data & Analytics Recruitment
Senior Data Scientist, MarketingRemote (UK) £70,000 - £90,000An exciting opportunity to join a fast-growing, data-driven business where marketing measurement sits at the heart of commercial decision-making. This role offers the chance to own advanced modelling initiatives, influence budget allocation, and shape how marketing performance is measured across the organisation.The CompanyThey are a digitally-focused consumer business operating at scale, with a strong commitment to data-led decision making. Their collaborative culture empowers employees to take ownership of high-impact projects and influence business strategy. With a modern data stack and a growing analytics function, they offer an environment where experimentation and innovation are actively encouraged.The Role
- Own and develop the organisation's Marketing Mix Modelling (MMM) framework using modern modelling techniques.
- Deliver actionable insights on marketing effectiveness, media performance, and budget allocation.
- Design and evaluate incrementality testing programmes, including lift studies and geo-based experiments.
- Partner with Marketing teams to improve attribution, measurement, and channel performance.
- Build and maintain Lifetime Value (LTV) models to support acquisition and retention strategies.
- Apply statistical and causal inference techniques to identify growth opportunities and optimise investment decisions.
- Translate complex modelling outputs into clear recommendations for stakeholders.
Your Skills & Experience
- Strong commercial experience in Marketing Mix Modelling, marketing measurement, or advanced marketing analytics.
- Excellent understanding of experimentation, incrementality testing, and causal inference methodologies.
- Strong statistical knowledge, including hypothesis testing, regression analysis, and experimental design.
- Advanced SQL skills and experience working with Python for analytics and modelling.
- Experience using modern data platforms and cloud-based analytics environments.
- Ability to communicate technical findings effectively to non-technical stakeholders.
- Comfortable working in a fast-paced environment with a high degree of ownership.
What They Offer
- Salary of £70,000 - £90,000 depending on experience.
- Annual performance-related bonus.
- Flexible working and fully remote UK-based working arrangements.
- Private healthcare and enhanced pension contribution.
- Generous annual leave allowance.
- Opportunities to work on complex data science challenges with direct commercial impact.
- Clear scope for professional growth and progression within a growing data team.
How to ApplyIf you're a Senior Data Scientist with expertise in marketing measurement, MMM, and experimentation, apply today to learn more about this opportunity.
Harnham - Data & Analytics Recruitment
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