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Senior Brand Manager (FTC)
Posted 8 hours 51 minutes ago by Morepeople
Title: Senior Brand Manager (12 Month FTC)
Salary: £60K
Location: Cambridgeshire
Work Pattern: Hybrid
We're partnering with a leading food & drink manufacturer who are making exciting changes in the retailer market. As part of their expanding marketing team, they're looking for a Senior Brand Manager to re-launch a flagship product and drive growth in the fast-moving protein drinks category.
This is a high-profile role where you'll shape strategy, own execution, and be the face of the brand with retailers.
You won't be doing it in isolation either. This is a business that thrives on collaboration, with a supportive team that works cross-functionally to make things happen. Add to that a category that's evolving quickly and a company making bold moves in the retailer market - you've got the perfect platform to bring fresh thinking and leave your mark.
Key responsibilities- Lead the brand re-launch, including brand positioning, comms and channel strategy.
- Grow the product range through consumer-led campaigns and innovation.
- Own the 12-18 month brand plan, delivering against KPIs with full budget accountability.
- Build a 24-month innovation pipeline, grounded in insight and category drivers.
- Act as the face of the brand with retailers - presenting brand plans, innovation opportunities and performance updates.
- Deliver integrated campaigns across PR, digital, shopper and experiential channels.
- Proven experience in brand management within food or drink.
- Track record of successful product launches or re-launches.
- Strong commercial acumen and data-driven decision making.
- Comfortable being both strategic and hands-on - owning projects end to end.
- A collaborative style and proactive approach.
- A chance to own the full brand journey for a household name.
- £60K - hybrid working
- A team of genuine, down to earth, 'go-getters' to work alongside.
- A business with momentum - and the opportunity to make your mark.
If shortlisted, Jordan from MorePeople will be in touch to discuss your application further.
Morepeople
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