Sales Executive

£27,052.95 per year, up to £3,000 bonus per annum

Contract Type: Permanent

Hours: Full time

Disability Confident: No

Closing Date: 29/03/2026

About this job

Spirited individuals are required to represent drinks giant Diageo and their famous alcohol brands including Smirnoff, Guinness, and Gordons. Join us as a Sales Executive and enjoy a competitive package, a company vehicle, and a path to fantastic career prospects. The role is based in Cardiff, United Kingdom, covering the CF3 territory (Cardiff, Newport and surrounding areas). A valid UK driver's licence is essential.

Responsibilities

• Conduct field sales visits to on trade venues in your territory, promoting the Diageo spirits and drafts portfolio.
• Educate licence holders on ways to increase their alcohol sales and provide informed recommendations.
• Activate products in venues using POS, sampling activities, menus, and other activations.
• Run quality checks to ensure consistent quality and serve standards for Guinness and Draught Cocktail.
• Report insights and information gained during your calls.
• Build strong business relationships across the on trade using your people skills.

Benefits

• Salary: £27,052.95 plus up to £3,000 bonus.
• Pension plan.
• Holiday package: 20 days of holiday plus bank holidays.
• Company vehicle.
• Life assurance (1 ).
• DIGICARE app access for health and wellness services.

Eligibility & Qualifications

• Enjoy meeting new people and quickly forming relationships.
• Take pride in representing Diageo and its premium brands.
• Take ownership of your territory and consistently deliver against targets.
• Drive results, make an impact, and maximise opportunities.
• Proactive attitude with adaptability to a changing environment.
• Account management experience is highly desirable, but not essential.
• Access to excellent training and development, supported by your manager.
• Valid UK driver's licence.

Inclusive Workplace

We celebrate the unique perspectives and skills of all individuals and are proud to foster an inclusive work environment. If you require any adjustments or support during the application process, please let us know. We are committed to helping you showcase your unique skills and abilities.