Sales Director

Vardis Group is a Dublin-based security, cleaning & landscaping services provider entering a bold and ambitious growth phase across mixed property sectors including PRS assets and commercial portfolios. Built on a strong operational platform and a loyal client base, the business is now primed to scale nationally and internationally.

To lead this next chapter, the company is seeking an exceptional commercial leader to define strategy, drive revenue growth, and position the business as a leading force in the Irish security and facilities services market, including cleaning, landscaping, and integrated facilities solutions. This is a rare opportunity to step into a senior leadership role with genuine authority, influence, and long term career potential.

The ideal candidate will be responsible for overseeing the Sales teams' operations and strategies. By researching market trends and conducting competitor analysis, you will develop and implement sales strategies.

• Define and execute the company's overall sales and growth strategy in line with expansion objectives
• Drive revenue growth across security services (manned guarding), cleaning services, landscaping services, and facilities management solutions
• Identify new market opportunities, sectors, and geographic expansion across Ireland
• Position the company as a multi-service provider delivering integrated security and facilities solutions

• Lead the identification, pursuit, and conversion of new business opportunities, including national contracts, frameworks, and strategic partnerships
• Develop new client relationships across property management, PRS portfolios, commercial real estate, retail, healthcare, education, and corporate sectors
• Sell integrated service packages including security, cleaning, landscaping, and facilities management services
• Maintain a strong personal involvement in high value bids and senior level client engagements
• Build long term, high value relationships with key decision makers and stakeholders
• Build, lead, and develop a high performing sales team
• Set sales targets, KPIs, and performance standards, ensuring accountability and consistent delivery
• Coach and mentor the team to strengthen capability in selling security, cleaning, landscaping, and facilities services

• Lead pricing strategy, tenders, bids, and contract negotiations
• Oversee pipeline management, forecasting, and commercial performance reporting
• Ensure contracts are commercially viable, competitive, and aligned with operational capability

• Work closely with operational and service delivery teams to ensure seamless mobilisation, service excellence, and client retention
• Support contract profitability and long term client satisfaction across security, cleaning, landscaping, and facilities service contracts

• Strengthen the company's market presence and reputation across the security and facilities services sectors
• Maintain awareness of Irish security regulations and PSA requirements (knowledge advantageous)

• Proven experience selling manned guarding (manguard) services - essential
• Strong background in selling security services, cleaning services, landscaping services, and facilities management (hard & soft FM)
• Minimum 5 years' senior commercial or sales leadership experience within security or facilities services
• Demonstrated success in winning tenders, securing national accounts, and driving business growth
• Experience leading and managing a sales team
• Strong commercial acumen including pricing strategy, margin control, and contract negotiation
• Knowledge of the Irish security and facilities services market; PSA experience is an advantage
• Ability to operate with autonomy, ownership, and strategic authority
• Excellent leadership, communication, and stakeholder management skills

• Proven experience in sales leadership
• Strong background in security and facilities services
• Excellent communication and negotiation skills

• Knowledge of Irish security regulations
• Experience with PSA

€100k + Pension + Company Car

Vardis Group is committed to diversity and inclusivity in the workplace. We encourage applications from all qualified individuals regardless of race, gender, age, sexual orientation, disability, or any other characteristic protected by law.