Retail CRM Associate

Retail CRM Associate

Minimum of 1-2 full strategic cycles within the CRM/Digital Marketing field, specifically in Fashion Retail - this is a must.

Department: Marketing
Location: London, United Kingdom
Contract: Temporary until end of December 2025
Hours: 40 hours per week, 9:00 a.m. - 6:00 p.m.
Hybrid: 2 days in office, 3 days from home
Salary: Up to £39,000 per year (£18.75 per hour)

Position Overview The CRM Associate supports the CRM Manager and Senior CRM Associate in delivering high-quality campaigns across email and SMS channels for the full-price online business

This role covers day-to-day campaign management, including briefing, proofing, activation, and audience management, as well as assisting with ongoing CRM system migration projects.
The role is designed for an associate-level professional who can quickly pick up processes, understand the pressures of retail, and contribute to cross-channel communications efficiently.

Key Responsibilities

• Support the CRM team with planning, briefing, proofing, and sending email and SMS campaigns.
• Create campaign briefs aligned with brand standards and target audiences.
• Work closely with external agencies to ensure timely and accurate campaign delivery.
• Collaborate with internal teams to ensure campaigns align with content, promotions, and brand moments.
• Analyse campaign performance to support data-driven decision-making and optimisations.
• Assist with CRM migration (Salesforce to ZAM) and platform updates.
• Support training and guidance for CRM Interns and new team members.
• Take ownership of cross-channel communications and ensure seamless customer experience.

Experience, Skills & Knowledge

• Minimum of 1-2 full strategic cycles within the CRM/Digital Marketing field, specifically in Fashion Retail - this is a must.
• Retail experience is essential, ideally in a fast-paced or large-scale business.
• Experience with CRM campaigns (emails/SMS) and working with audience data.
• Strong proofing skills with a creative eye for customer communications.
• Ability to work independently and collaboratively under pressure.
• Familiarity with CRM platforms.
• Strong organisational skills and attention to detail.
• Excellent verbal and written communication skills.
• Degree educated or equivalent.
• Passion for retail, digital marketing, and customer engagement.
• Advanced Excel and PowerPoint skills.

Additional Information

• Reports into the CRM Manager via the Senior CRM Associate.
• Full training, induction, and platform support provided.
• Hybrid working: 2 days in office, 3 days from home.
• Temporary contract until end of December 2025, with potential to extend.