R&D Principal scientist

EEN KOPJE BUITENGEWOON GINETTE REINDERS PRODUCTION ENGINEER KOFFIEBRANDERIJ UTRECHT RAOUL GROBBEN KEY ACCOUNT MANAGER HEALTH CARE & EDUCATION JORIS OP DE COUL COMMERCIAL CONTROLLER JOSEPHINE BIJLOOS HR MANAGER PROFRESSIONAL JAN VAN INGEN IMPLEMENTATIE SPECIALIST PROFESSIONAL CECILE KRIJNEN KEY ACCOUNT MANAGER RETAIL PETER POIESZ DEDICATED TECHNICIAN KOFFIEFABRIEK JOURE ELINE VAN HOEK SENIOR BUSINESS CONTROLLER ONZE MERKEN VOLG ONS We're delighted to welcome Stuart Heflin to JDE Peet's. Stuart will assume the role of President of Peet's Coffee in November 2025.

Stuart is a senior executive with more than 20 years of experience leading global consumer brands and driving growth through innovation, purpose and people. He joins us from The Simply Good Foods Company, where he served as Senior Vice President & General Manager for Quest Nutrition, delivering record growth and expanding the brand into new categories and channels.

Earlier in his career, Stuart held senior leadership roles at Glanbia Performance Nutrition and Procter & Gamble, where he built a reputation for combining strategic discipline with a genuine passion for building brands and empowering teams. Stuart holds a BS in Mechanical Engineering and an MBA in Marketing, both from Ohio State University.

We also thank Eric Lauterbach for his leadership, passion and contributions over the years

Happy World Quality Week! Today, we celebrate the passionate people across our company who ensure every single JDE Peet's coffee moment is a perfect one.

JDE Peet's Global Quality and Food Compliance Director, Isabelle Gassie, explains how our deep focus on quality enables us to deliver 'a coffee for every cup, and a brand for every heart.'

And they're off!

All four TRANSAT CAFÉ L'OR Le Havre Normandie boat classes have set sail on Saturday and are racing towards Martinique: an iconic coffee destination. Depending on the type of boat, the historic "coffee routes" range from 3,750 to 6,200 nautical miles.

But which pairs will be the first to make it to land?

If you can't join us at the finish line at Fort-de-France, don't worry: you can follow the sailors' progress using the official race tracker:

Launching this week: the Senseo Limited Edition, created with Dutch Design Brand! Celebrating Dutch creativity during Dutch Design Week - and in stores across the Netherlands.

Discover more

74 boats. 148 skippers. 7,500 miles. One historic race. And now, for the first time ever, the legendary "coffee route" race is setting off under the flag of TRANSAT CAFÉ L'OR Le Havre Normandie!

Founded in 1993 through a partnership between the French coffee brand Jacques Vabre and the city of Le Havre, the race has been a bi-annual tradition ever since, inspired by the historic 18th-century trade route that first carried coffee from the Americas to Europe.

Our L'OR brand is the proud new face of the 17th edition of the famous transatlantic sailing event, which will see four classes of boats sail from northern France to Martinique starting October 26.

TRANSAT CAFÉ L'OR Le Havre Normandie sustainability initiatives include:

Use of sail power for all classes
A shared carbon calculator to help crews track and reduce emissions
A ban on discharges at sea, especially plastics
A Commitment Award for the most sustainable crew
️ Short supply chains, biowaste sorting, and reusable containers in the start village in Le Havre

Find out more on the official website:

This International Coffee Day, we're putting our taste buds to the test! ️
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Our CEO Rafael Oliveira joined coffee connoisseurs Nadia Hoarau-Mwaura, Laurent Alexandre Sagarra, Danielle Johnson, René Hendriks and Sara Krant-Scheepmaker for a Blind Coffee Taste Challenge.

Who guessed right? Who got it hilariously wrong? Watch the video and find out!

Proud that Laurent Alexandre Sagarra was asked to present at the United Nations Global Compact (UNGC) in New York for the launch of the UNGC Sustainable Procurement framework

Our message was simple: we urgently need to implement responsible sourcing practices that will mitigate climate risks, improve farmer livelihoods and secure the future of coffee for everyone. The coffee industry doesn't exist without its coffee farmers and the time to act is now

️ Exciting milestone today ️

This morning, Ricard Barri Valentines and Carolyn Adams had the honor of joining the gong ceremony at the Amsterdam Stock Exchange to celebrate JDE Peet's inclusion in the AEX index.

This recognition reflects the good progress our company is making with our Reignite the Amazing strategy. The result of the hard work, passion and dedication of our Coffee Champions around the world.

To mark yesterday's opening of the UN General Assembly(UNGA) in NYC, we're excited to announce that we've joined forces with the Global Coffee Platform(GCP)to launchRegenCoffee Guidance.

This sector-wide effort sets the standard for regenerative coffee and helps farmers build stronger, more sustainable farms. JDE Peet's regeneration expert Hugo Stuurmanexplains in detail on how we're achieving more together with GCP in the video below.

To read more about the RegenCoffee Guidance, visit:

Today marks a transformational new chapter for JDE Peet's: we're excited to join forces with Keurig Dr Pepper Inc., North America's leading hot and cold beverage company. Together, we're creating a Global Coffee Champion, uniting our iconic brands and expertise to serve coffee lovers around the world.

By joining with KDP, we are bringing together two passionate teams with a shared commitment to quality, innovation, and delivering exceptional experiences - one cup at a time.

This milestone is a powerful acknowledgment to the dedication of our people, the strength of our values, and our shared pursuit of excellence. Thank you to all who contributed to making this a reality. Read more in today's press release:

"Without farmers, there's no coffee. Without coffee, there's no JDE Peet's."

As part of the JACOBS Reignite Programme, we're deepening our commitment to smallholder farmer livelihoods.

Last week, members of our leadership and sustainability teams had the privilege of being on the ground in Kagera, Tanzania, where we're supporting sustainable Robusta coffee production.

Over the past four years, this programme has delivered real, measurable impact:
32,000 farmers reached.
47% increase in regional coffee output, improving farmer livelihoods.
Local farmer advocates driving change within their communities.

Walking side-by-side with farmers, we heard how coffee is becoming a source of economic independence and community prosperity.

Check out the video below and stay tuned for more content from Ricard Barri Valentines, Nadia Hoarau-Mwaura, Dafrosa Sanga, Laurent Alexandre Sagarra, Amy Galbac, Dominique Stichling, Tatiana Efremova, Pavlo Varchuk, and Frederic Desbrosses' time in Tanzania, as well as the JACOBS Reignite Programme.

What is regenerative coffee farming, and why does it matter?

Nature is important for coffee production, and coffee is important for nature.

Regenerative agriculture is a set of farming practices that work with nature, focusing on restoring soil health, increasing biodiversity, protecting water resources and supporting farmer livelihoods.

Think practices like cover cropping (growing plants to protect the soil) and agroforestry (incorporating diverse trees into coffee farms to boost biodiversity, increase shade and diversify sources of income).

The result? Coffee farmers benefit from better yields and income, while the environment heals naturally through climate mitigation.

From Indonesia and Ethiopia to Vietnam, swipe to see how we're working with our strategic partners to build thriving ecosystems that support coffee communities for generations to come.

Smallholder farmers are the backbone of the global coffee sector, yet many still face challenges like low yields and inconsistent quality. Together with our partners, we're working to make coffee production more resilient.

In Ethiopia, our Regrow Yirga project with TechnoServe has trained 56,911 farmers - 44% of them women - and renovated over 2.3 million coffee trees through stumping. The result: increased yields and a more resilient coffee sector.

In Honduras, alongside Fundacion CoHonducafe, we're providing technical assistance and training to 14,940 coffee farmers, with a strong focus on "dry corridor" regions which have extreme climate conditions.

To date, over 22,000 hectares of coffee are under regenerative agricultural practices, promoting climate adaptation and natural resource management, and we've planted 978,174 diverse tree species.

This is how we ensure a coffee for every cup.
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