Programmatic Associate Director

Company Description

We are the ROI agency, apositionwe haveproudlyheld trueto since 2005. Our more than 6,000specialistsacross95marketsofferunparalleledcapabilitiesinMedia,Data,Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients'businesses.

Over the years, we have evolved our definitionof ROI, as it has changed with the ever- complicatedcommunicationslandscape.ROI isnolongersimplyaboutthemost efficient planning, buying and reporting of media.

Yes,ROIisaboutdeliveringReturnonInvestment;butit'salsoaboutgoingbeyondtodelivera

ReturnonImaginationandmoreintegratedexperiencesthatinspireGrowth.Top-linegrowth

forourclients'businesses,growthforourpeopleandgrowthforourculture.

Poweredbyourbest-in-classproprietarytoolsanddata,ourworkspansthefullspectrumof media communications, from analytics, data and technology to performance marketing, content and superior trading.

ThisbreadthmeanswedeliverInsightthatliesattheintersectionofconsumer,category,and brand, attributing every budget to stronger business outcomes.

Itmeanswedelivermorecreativemediasolutionsthatbringtogetherbest-in-classstrategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

Itmeansweadoptnewdataanalyticsandvalueoptimisationtechniqueswhilebuilding

relationshipswithsomeoftheworld'smostexcitingstart-ups.Weleverageover30yearsof media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.

AtZenith,weultimatelyseekoutamoremeaningfulkindofROI. Ouruniquewayofthinking inspiresgrowth for some of theworld's leadingbrands,includingCoty,Electrolux,Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt,TikTok and Verizon.

Job Description

We're looking for a Programmatic Associate Director to play a key role in leading strategy, delivery and team development across high-profile, international accounts. This role sits at the heart of our programmatic capability, overseeing best-in-class activation while shaping how teams, hubs and processes operate at scale across multiple markets.

You'll act as a senior point of contact for clients and internal stakeholders, combining deep programmatic expertise with confident leadership. The role is ideal for someone who enjoys balancing strategic thinking with operational excellence, and who thrives in fast-paced, matrixed environments where quality, innovation and performance really matter.

Responsibilities

• Lead the strategic direction and operational delivery of programmatic campaigns across display and emerging channels, ensuring consistently high standards of execution

• Oversee and develop programmatic hub teams, providing coaching, guidance and clear direction to drive performance and accountability

• Act as a senior client partner, building strong relationships, presenting strategic recommendations and ensuring excellent client service

• Champion best practice across platforms, processes and ways of working, continuously improving efficiency, effectiveness and output quality

• Drive innovation through testing frameworks, new formats and technologies (e.g. CTV, DOOH, cookieless solutions), sharing learnings across the wider agency

• Contribute to account growth by identifying opportunities to expand scope, increase spend and deepen adoption of programmatic solutions

Qualifications

• Hands-on expertise activating and managing campaigns across major DSPs (e.g. DV360 and The Trade Desk) and a strong understanding of the wider programmatic ecosystem
• Strong stakeholder and client management experience
• Some exposure to managing offshore activation teams

Additional Information

Zenith Internationalhas fantastic benefits on offer to all of our employees. In addition to the classics,Pension,Life Assurance, Private Medical and IncomeProtectionPlanswe also offer;

• WORK YOUR WORLDopportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS- Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• BENEFITS24/7 helpline to support you on a personal and professional level.Access to remote GPs, mental health support and CBT.Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIESWe provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP&BIRTHDAY DAY OFFYou are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTSThis includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of ourbenefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Pagewhich showcases our Inclusive Benefits and our EAG's (Employee Action Groups).