Product Marketing Manager

Product Marketing Manager- London/Hybrid- 12 Months- £400-£450 Umbrella

A global SaaS company are looking for an experienced Product Marketing Manager to join their team on an initial 12 month assignment. Th successful Product Marketing Manager will help shape compelling product narratives and propositions as well as influencing product strategy to ensure product- market fit and lead GTM plans.

Responsibilities:

• Market insights - conduct regular market and competitor analysis to keep abreast of macro product/tech evolutions across EMEA
• Develop targeting strategies, ideal customer profiles, positioning and differentiated value propositions and messaging for the emerging mid-market segment
• Lead the development of sales enablement materials, supporting both new business and account management sales teams
• Work closely with product management teams to build product marketing plans. Lead the go-to-market efforts for new product and feature releases.
• Customer insights- leverage primary qualitative, quantitative research and rapid experimentation methods to uncover customer insights to validate and influence the customer experience, inform audience-led marketing campaigns and drive business decisions
• Triangulate multiple data sources to identify market opportunities and big customer problem spaces
• Regularly conduct market and opportunity sizing of key product-led initiatives

Skills/Experience:

• Demonstrable experience in an EMEA product marketing role - supporting product and marketing strategy development, cross-functional execution and GTM
• Experienced in building customer profiles, value propositions, messaging hierarchies and identifying compelling proof points and 'reasons to believe' to support GTM activity.
• Customer obsessed and tenacious about understanding customer needs, behaviours and attitudes to uncover the biggest customer problems to solve
• Proven success in leading and building best-in-class sales enablement initiatives and materials
• Proven success in solving complex problems, driving change, and accelerating the growth trajectory of products and customer propositions
• Strong influencing, communication and collaboration skills - partnering with product teams, marketing and other business functions (UK and global) to deliver key projects and priorities
• Strong analytical skills - familiar with the concept of 'TAM', 'SAM' and 'SOM' to form perspectives of the market, as well as the ability to triangulate data to form recommendations on market/opportunity sizing and build business cases
• Background in tech and SaaS is required

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.