Product Director (m/w/x) Core Product & Growth

We at sevdesk

As an intuitive cloud accounting software, we empower founders, self-employed individuals, and small business owners to focus on what truly matters. Our product offers them a smart accounting tool to save time in their daily activities. As a company, we aim for excellence, continuously expand our horizons, and strive for daily improvement of our product and our daily work life. In pursuit of these goals, we rely on our strong culture, innovative spirit, and unwavering passion. In the future, we hope to count you among our dedicated team members.

Position Overview

The Product Director - Core Product & Growth leads the strategic direction and execution of our core product evolution and product growth initiatives. This role combines deep product expertise with strong leadership capabilities, overseeing a team of six product managers while remaining actively involved in product decisions, customer insights, and strategic direction.

The Director balances high-level strategic thinking with hands on product management work, ensuring the team delivers exceptional value to customers while driving sustainable business growth through product led approaches.

The Product Director works closely with the Director of Engineering and the Director of Product Design in a trio setup to drive product strategy, execution, and the overall user experience.

This role also collaborates deeply with Marketing and Customer Success leadership to define a seamless end to end customer journey and ensure alignment on the growth strategy - from acquisition and activation to retention and expansion.

Responsibilities: Strategy

• Co-create and evangelize the product strategy and 12 month roadmap for core product and growth initiatives.

• Drive product led growth across acquisition, activation, retention, and expansion.

• Partner closely with the Engineering and Design Directors to align strategy, execution, and user experience.

• Collaborate with Marketing and Customer Success leadership to ensure a consistent end to end customer journey.

• Own key product metrics and deliver measurable business impact.

• Partner with executive leadership on product vision and strategic priorities.

Team Leadership

• Lead and develop 6 product managers (5 Senior PMs, 1 Staff PM)

• Set goals, conduct performance reviews, and provide coaching

• Foster a culture of outcome-focused, data-driven decision-making and close collaboration with engineering and design

• Hire and retain top talent

Execution

• Review team roadmaps and guide prioritization decisions

• Jump into critical initiatives when needed

• Participate in customer research and user testing to stay informed about customer needs

• Remove blockers and coordinate cross-functional resources

• Ensure teams deliver on commitments with clear business results

Growth

• Identify and remove friction in user journeys

• Improve conversion and retention metrics

• Monitor growth metrics and iterate based on data

Requirements

• 5+ years of hands on product management experience working in the product trio model

• 4+ years managing product teams

• Proven track record in shipping products that drove significant business outcomes

• Strong analytical skills and data-driven decision making

• Excellent communication skills, both written and verbal

• Experience with unit economics and SaaS metrics

Key Metrics

• User acquisition, activation, retention, expansion

• On time delivery with measurable business impact and ROI

• Team retention and development

• Product quality and customer satisfaction (NPS, CSAT)

Reporting Structure

• Reports to: Chief Product Officer

• Direct Reports: 5 Senior Product Managers, 1 Staff Product Manager

• Key Partners: Director of Engineering, Director of Design, Director of Marketing, Director of Demand Generation, Director of Customer Success, CTO, CRO, Head of Data Analytics

This role is ideal for an experienced product leader who thrives at the intersection of strategy and execution, loves building and coaching teams, and isn't afraid to get hands on with product work when the situation demands it. The successful candidate will have the product expertise to guide their team through complex decisions while providing the strategic leadership needed to drive our core product and growth forward.

Your sevdesk Experience

Drive Impact: Make meaningful contributions and help move initiatives forward across teams. Your input will be valued, and your work will have a direct influence on sevdesk's success.

Empowered Ownership: take charge of your work and projects with the expectation of making decisions independently, supported by a team that's there when you need guidance.

Competitive Compensation: Includes company pension to reward your contributions.

Time to Recharge: 30 vacation days, 3 additional days for social engagement, plus 30 Workation days to work from anywhere in the EU.

Flexible Work Environment: We believe in working where you're most productive, whether that's at home or in the office. Our hybrid approach balances flexibility with in person collaboration, fostering trust and strong teamwork when we come together.

Comprehensive Benefits: learning budget, bike leasing, monthly voucher of choice (Amazon, IKEA, Car Sharing, ), Amazon book flat, corporate discounts and more.

Team Vibes: Enjoy regular team offsites and quarterly events packed with networking and fun!