Product Director

At FORMEL SKIN, we're at the forefront of revolutionising dermatology and reshaping the landscape of healthcare. Our mission is to establish a global online dermatology clinic, making highly effective dermatological treatments easily accessible to all. We've made significant strides, garnering support from some of Europe's most prominent health and consumer investors.

To date, we've successfully provided over one million treatments to our patients. Our dynamic team is passionate, ambitious, and brings a wealth of experience from successful health and consumer tech ventures. Based in Berlin, a city known for its vibrancy, we're committed to expanding our reach and impact, offering you the opportunity to be part of our exciting journey.

Director of Product (m/f/d)

As a Director of Product at FORMEL SKIN, you will take full ownership of our product vision, strategy, and execution. You'll lead and scale our Product team, shape the end-to-end customer experience, and ensure our platform delivers outstanding outcomes for patients, medical professionals, and the business.

This is a high-impact leadership role for a strategic and hands-on product leader with deep experience in digital products, ideally within subscription, B2C, health tech, or regulated consumer environments - someone who thrives on building strong teams, shipping high-quality products, and driving measurable impact through product-led growth.

What you'll be doing:

• Product Vision & Strategy: Define and evolve the product vision and roadmap, balancing user needs, medical requirements, and business goals across acquisition, onboarding, subscription, and retention.
• Lead Product Delivery: Own the end-to-end product lifecycle across patient-facing products and internal tools. Prioritise high-impact initiatives, drive CRO, and measure results with clear KPIs.
• Acquisition, Retention & LTV: Optimise acquisition funnels, conversion rates, and subscription experiences. Drive retention strategies, reduce churn, and increase customer lifetime value through experimentation and data-driven insights.
• Team Leadership: Lead, coach, and scale a high-performing Product team. Foster a culture of ownership, learning, and collaboration.
• Customer-Centric Development: Champion research, testing, and analytics to create intuitive, trustworthy, and effective experiences across the customer journey.
• Cross-Functional Collaboration: Partner closely with Growth, Engineering, Design, Medical, and BI teams to align initiatives, launch new features or markets, and drive measurable impact.

What you need to shine:

• Proven Product Leadership: 8+ years in product management with 3+ years in senior leadership, ideally in DTC/B2C, subscription businesses.
• Acquisition & Retention Expertise: Strong track record in funnel optimisation, CRO, and subscription lifecycle management with a clear focus on LTV and growth metrics.
• Strong Product Craft & Execution: Experience translating strategy into execution across complex digital products, balancing business goals and user needs.
• Leadership & Communication: People-first leader with excellent stakeholder management and communication skills; fluent in English (German is a plus).

Why work with us?

• Impactful work at scale: Shape the products powering a mission-driven healthtech brand.
• Benefits designed for you: 28 days vacation, NAVIT or Urban Sports Club membership, employee discounts, professional development budget, flexible working hours, hybrid setup & remote work option (4 weeks within the EU).
• A team that grows together: We value collaboration, ownership, and strong relationships, supported by regular company events, team budgets, and referral bonuses.