Leave us your email address and we'll send you all the new jobs according to your preferences.
Paid Search Lead
Posted 10 hours 19 minutes ago by Elemis
Permanent
Full Time
Other
London, United Kingdom
Job Description
Paid Search Lead
Description We are seeking a data-driven, strategic, and innovative Paid Search Lead to join our growing Global Paid Media team. This role is central to driving revenue, traffic, and brand awareness across our global D2C website(s), with a specific focus on paid search channels (Google, Bing, etc.). Reporting into the Global Head of Paid Media, you will manage substantial budgets, optimize performance campaigns, and collaborate cross-functionally to ensure alignment with brand and business objectives.
What Will You Do?
The Perfect Candidate
What We Offer You!
Department: Brand Marketing
Employment Type: Permanent - Full Time
Location: Head Office, London
Description We are seeking a data-driven, strategic, and innovative Paid Search Lead to join our growing Global Paid Media team. This role is central to driving revenue, traffic, and brand awareness across our global D2C website(s), with a specific focus on paid search channels (Google, Bing, etc.). Reporting into the Global Head of Paid Media, you will manage substantial budgets, optimize performance campaigns, and collaborate cross-functionally to ensure alignment with brand and business objectives.
What Will You Do?
- Own and manage global paid search strategy and execution to support D2C sales and brand growth targets.
- Plan, implement, and optimize campaigns across Google Ads, Microsoft Ads, and other search engines.
- Work closely with the Global Head of Paid Media to forecast spend and allocate significant budgets effectively to maximise incremental ROI and achieve business KPIs (CAC, ROAS, LTV).
- Analyse campaign performance using tools like Google Analytics, Looker, and Power BI to provide actionable insights and recommendations.
- Collaborate cross-functionally with Ecommerce, CRM, Brand, Content, and Creative teams to ensure campaign synergy.
- Build strong relationships with search platform representatives to stay ahead of trends, access beta opportunities, and troubleshoot issues.
- Develop and execute A/B testing strategies on ad copy, bidding strategies, and audience targeting.
- Monitor market trends, competitor activity, and emerging technologies to keep Elemis at the forefront of paid media innovation.
- Ensure alignment with brand tone, guidelines, and global/regional priorities.
The Perfect Candidate
- 4+ years of hands-on experience in paid search marketing, ideally within a D2C ecommerce environment.
- Proven track record of managing and optimizing large-scale budgets globally
- Strong analytical skills and deep familiarity with Google Ads, Google Analytics, and other PPC tools/platforms.
- Excellent understanding of the digital media ecosystem, especially how paid search fits within a broader media mix.
- Comfortable interpreting complex data and presenting insights clearly to stakeholders at all levels.
- Highly organized with excellent project management and cross-functional collaboration skills.
- Experience with retail/beauty/skincare brands is a plus.
What We Offer You!
- Generous Staff Discount on all your favourite ELEMIS products and spa treatments, as well as discounts on L'OCCITANE Group products (including L'Occitane, Erborian and more)
- Excellent well-being policies including enhanced Maternity & Paternity policies, Income Protection, Life Assurance and more
- Generous Holiday Allowance, increasing with length of service
- Company Pension Scheme
- Bonus/Commission Scheme
- Healthcare Cash Plan (with Dental)
- Employee Assistance Programme for all Associates and their families
- Cycle to Work Scheme, Season Ticket Loan, Length of Service Awards
- Much, much more!
