OEM Marketing Specialist

This is a fabulous SENIOR specialist marketing role for someone
with an OEM AUTOMOTIVE background . It is a genuinely dual Brand
+ Partnerships role, and it is hands-on/operational rather than
purely strategic. You will actually coordinate agencies, partners
(including football clubs) , assets, campaigns, launches, events,
timelines and budgets as well advise on the direction of the
business. The emphasis of this role is on being the day-to-day
agency contact and ensuring the on-time and effective delivery of
marketing and launch campaigns through to execution.

TITLE : OEM Automotive SENIOR Marketing Manager

Work style: Office Location: London

sector : Passenger Cars

Salary : £65, 000 + 15% bonus scheme (= cash
salary of £74,750) + company car and other great benefits

The opportunity

This role is a genuinely interesting and varied OEM marketing
role, and quite different from a conventional automotive
marketing job and a mix of partnerships management and branding.
What makes it particularly interesting is that you will not
simply be maintaining an established brand you will be actively
helping it grow in the UK and help shape how the brand looks. You
will work both strategically and operationally. This car brand is
relatively new and is growing rapidly, and the role is about how
the brand looks, sounds and behaves in the UK market. You will
have the opportunity to take ownership, be creative and make an
immediate impact.

The job Reporting into the Branding Director, you will support
across the full marketing mix and funnel, ensuring consistency of
messaging, tone of voice and creative execution across all
touchpoints . This is an operational role in which you will be
managing multiple stake holder partners (including football
clubs) and doing the Brand Management as well as supporting the
Directors who will manage the strategic oversight of the role

Duties:

Partnerships management

Work with partners including football clubs,
collaborations, ambassadors, talent partnerships and sports
sponsorships.

Ensure the messaging is in line with the partners
requirements

Check campaign timelines, budgets, creative assets and
messaging

Analyse the campaign results

Manage unique marketing events and support the creation of
compelling presentations

Brand Management

Ensure all copy meets the messaging requirements

Meet with the senior team and the marketing team to review
what's coming up - perhaps a new vehicle launch or national brand
campaign.

Review new creative work from the agency - advertising,
video, social content, imagery, campaign copy etc

Prepare or deliver a vehicle launch, event, partnership
activation or retailer marketing event - coordinating agencies,
suppliers, content and stakeholders

Requirements:

Bachelor's degree in marketing, communications, business
or a related field ( essential)

Experience within OEM automotive

8-10 years relevant experience in automotive marketing

Experience in partnership management ( stakeholder
management )

Experience in Branding