Marketing Procurement Manager

Global Category Manager - Marketing Procurement (Creative & Production, above-the-line)

• Location: Amsterdam (Heineken Global Head Office)
• Full-time: 40 hours per week

Want to know why a job as a Global Category Manager at Heineken is so exciting?

In this role, you will have the opportunity to manage key marketing procurement categories, including creative and production (ATL), for Heineken worldwide. This is a fantastic opportunity for individuals with solid marketing procurement experience to be part of a world-class brand and a team that is driving innovation in the global procurement space.

You will focus on broader marketing procurement categories to drive marketing efficiency, especially in ATL categories. Your goal will be to maximize the effectiveness of our ATL creative agencies both at the Head Office and across Heineken's offices worldwide. You will lead efforts to reduce non-working spend to the most effective and efficient level, while boosting the quality, speed, and creativity of Advertising Production. Bringing external insights into our strategy, you will help shape best-in-class procurement approaches for Heineken.

What will you do as a Global Category Manager?

In this role, you'll manage the ATL Creative and Production categories, with a focus on achieving efficiency and driving innovation. You will be responsible for managing relationships with strategic ATL agencies, production, and technology partners, leading negotiations, and conducting pitches. You will develop competitive supplier landscapes, ensure contract excellence, and oversee performance evaluations to secure optimum results. Key metrics will include global contracted spend, stakeholder feedback, cost savings, ROI improvements across marketing services, and supplier relationship management.

Key Responsibilities:

Lead as a specialist and expert in ATL, providing professional support within Procurement, OpCo, Region, and Head Office.

Broaden your expertise in Marketing Procurement beyond ATL Creative and production categories.

Drive competitive supplier landscapes, tendering processes, and supplier selection, ensuring the most effective outcomes for all category deals.

Manage and develop relationships with suppliers, oversee performance evaluations, and ensure the successful delivery of results.

Ensure alignment of marketing procurement strategies with the global and regional teams to maximize ATL category effectiveness.

- Experience in supporting marketing transformation, including handling RFPs, metrics, remuneration models, and saving tracking

- The ability to manage senior stakeholders effectively, which includes managing expectations, providing proactive updates, and leading workshops for alignment and decision-making.

Key Success Metrics:

Key performance metrics for this role will include the percentage of globally contracted spend managed by procurement, stakeholder feedback and satisfaction, cost savings and spend efficiencies, improved ROI across marketing services, supplier relationship management (SRM), and the number of innovations proposed and successfully adopted by the business.

Your Background:

Education: University degree

Experience: 8+ years in a similar commerce/procurement role, consulting position in an FMCG environment, or creative agencies.

Expertise: Marketing, agencies, and strategic sourcing

Functional skills: Strategic sourcing, stakeholder management, negotiation, analytical & strategic insight, and category & supplier management

Languages: Fluent in English