Marketing Lead

Marketing Lead - Arts Industry - London (Hybrid) - £65,000

I am working with a fantastic, luxury brand that are looking to make their first brand new hire into a new part of the business.

As the new Marketing Lead you will take broad ownership of marketing to grow the business. This is an opportunity to be both hands-on and an executor across paid, CRM, content, social and brand - you will making the shots and implementing the marketing.

Key responsibilities:

Own and deliver end-to-end marketing for exclusive collection launches, from campaign planning through to execution

Lead paid acquisition across paid channels (Instagram being a top priority), optimising performance

Take ownership of CRM, life cycle marketing and retention strategies, driving repeat engagement and customer value

Build strong content, editorial, SEO and social strategy, building a recognisable brand voice - you will be acting as the brand guardian for this part of the business

DeProvide clear performance insights through analytics and research - find what works and what doesn't

Key Skills we are looking for:

Strong experience within a start-up environment - comfortable working somewhere where experimental/running things from scratch

Strong commercial mindset, with experience driving growth and performance metrics

Hands-on experience with paid media platforms and CRM tools

Excellent stakeholder management skills, with the ability to collaborate with creatives and external partners

Analytical and data-driven approach with strong problem-solving skills

A proactive, entrepreneurial mindset with the confidence to take ownership

If you have previously specialised within a performance marketing role and moved generalist - this is the role for you!

*Rates depend on experience and client requirements