Marketing Coordinator

Description

Marketing Delivery

• Support the delivery of agreed FINEX marketing plans and initiatives, ensuring activity is delivered on time, on budget, and to brand standards.
• Coordinate with regional and global marketing colleagues and Centres of Excellence (Communications, Design, PR, Digital, Research/Analytics) to execute campaigns and programmes.
• Support the delivery of digital and in-person client events, working with CoE event teams and local business stakeholders to ensure brand alignment and promotion through internal and external channels (including social media).
• Build and manage targeted mailing lists in line with GDPR requirements, working with Line of Business administrators and sales teams to keep contact data accurate.
• Track, measure, and report on campaign effectiveness using digital analytics, providing insight to improve future activity.
• Work closely with sales teams to ensure marketing initiatives are integrated with business development priorities and linked to CRM activity.
• Provide responsive, solutions-focused support to stakeholders throughout project execution.

Relationships

• Build strong working relationships within the marketing team to share best practices and ensure a consistent approach to marketing activity globally.
• Work closely with FINEX leaders, brokers, and sales teams to align marketing activity with commercial priorities.
• Collaborate effectively across geographies, understanding the nuances of local markets while maintaining a unified global approach.

Business Awareness

• Develop a strong understanding of FINEX products and solutions, including how they address client challenges across different industries and regions.
• Stay aware of competitor activity, market issues, and emerging risks to help shape relevant, timely marketing activity.

Other

• Support colleagues and share workload as needed to meet team goals.
• Maintain knowledge of WTW's full offering and cross-referral opportunities.
• Operate within WTW's policies, procedures, and core values

Qualifications

• Experience in professional services, financial services, or another B2B environment (insurance or consultancy preferred).
• Relevant marketing experience, ideally in a global or multi-market context.
• Strong project management skills with excellent attention to detail.
• Confident user of digital marketing tools and quick to learn new systems and processes.
• Highly organised with the ability to manage multiple priorities under tight deadlines.
• Clear and confident communicator (written and verbal).
• Able to work independently and take initiative, while knowing when to seek guidance.
• A collaborative team player who builds trust and rapport across all levels.
• Comfortable working across cultures and time zones

WTW is an equal opportunity employer

WTW believes that effectively managing a diverse workforce is vital to our business strategy. We have an obligation to our organization, ourselves, and our clients to hire and develop the best people we can find. We will continually review our policies and practices to ensure that all areas of the employment process (including recruiting, hiring, work assignments, compensation, benefits, promotions, transfers, company-sponsored development programs and overall workplace experience) are free from discriminatory practices. We are committed to equal employment opportunities at WTW.

Equal Employment Opportunity: Know your rights.