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Head of Brand & Content

Posted 4 hours 33 minutes ago by PlayPlay

100 000,00 € - 125 000,00 € Annual
Permanent
Not Specified
Other
Paris, France
Job Description

PlayPlay is the video creation platform that enables marketing and communication teams to turn any message into a memorable video.

Since 2017, PlayPlay has been growing exponentially:

  • 2500+ large and mid-sized companies across the globe (including two-thirds of the CAC40)
  • 230+ employees in Paris, New York, and Berlin
  • 65M$ raised (Series A and B)
  • Member of FrenchTech 120 and recently ranked in the Top 100 Rising B2B Scale-ups in Europe by Sifted

PlayPlay is the company for you if you want to:

  • Join a hyper-growth scale-up that allows you to invest in multiple projects and benefit from rapid evolution opportunities
  • Work on a product loved by our customers (68+ NPS) and in constant improvement
  • Learn from great colleagues in a positive work environment driven by ambition, humility, transparency, and teamwork (our 4.6/5 rating on Glassdoor proves this!)
  • Enjoy activities organized by the Happiness team (music quizzes, concerts, seminars, etc.)
  • Work in a hybrid model, remote/office, with an additional four weeks of full remote per year (overseas is allowed in any country with a time difference of 3 hours or less)

We are backed by investors such as Insight Partners (HubSpot, Twitter), Balderton (Revolut, Aircall), and Point9 (Loom, Zendesk), who are helping us become the global leader in video creation. To achieve this, we are looking for the best talent in the market!

Read more about "The 100 good reasons to join PlayPlay":

  • In French
  • In English
  • In German
ABOUT THE ROLE

We're looking for a seasoned Brand & Content Leader to take the reins while our current Head of Brand & Content is on maternity leave. You'll steer the ship across strategy, execution, and cross-team collaboration - ensuring PlayPlay's voice, vision, and visibility stay sharp.

This isn't a "keep the lights on" role. You'll lead high-impact initiatives while managing a team of talented creatives, freelancers, and stakeholders.

MISSIONS
  • Lead PlayPlay's Brand & Content strategy: content marketing, thought leadership, product communications, video content, and social media.
  • Manage freelancers & content operations to keep content production smooth and on-brand.
  • Partner with Sales, Product Marketing, and Customer Success to align messaging and drive impact.
  • Maintain PlayPlay's social presence, with a focus on LinkedIn (employee advocacy).
  • Own industry news tracking: curate and share a weekly News Report with global teams (content, video, social, AI, B2B SaaS).
Key Projects for the 6-Month Missions
  • Create PlayPlay's first proprietary Benchmark Report - from ideation to publication.
  • Oversee the Resource Hub launch: ensuring content, UX, and messaging hit the mark.
  • Develop a master presentation on internalizing video creation - to fuel webinars, content narratives, and event presentations for prospects and customers.
  • Support the Brand & Content team on PlayPlay V4 messaging and a Homepage revamp.
  • Ensure smooth People Operations: from team rituals to content process optimization.
  • Be the Brand & Content voice in cross-team projects, representing vision and standards.
  • Prepare the groundwork for the 2026 Brand & Content Strategy: insights, priorities, and recommendations.
YOUR SKILLS
  • 8+ years in Content, Brand, or Marketing leadership roles (B2B SaaS preferred).
  • Strong strategic vision with a roll-up-your-sleeves attitude.
  • Proven experience managing multi-format content (written, video, social).
  • Comfortable leading cross-functional projects and aligning stakeholders.
  • Obsessed with quality, consistency, and smart distribution.
  • Bonus points for video marketing experience (or strong opinions about it).
WHAT DO WE OFFER
  • An opportunity to join a fast-growing scale-up!
  • A unique customer-centric working environment: at PlayPlay we have created a culture around our users (we've discussed our 'customer centricity' at a conference; slide deck available upon request during interview)
  • The ability to work on a truly innovative product
  • The chance to grow among an incredible team
OUR VALUES

- Creative: We don't do things the same way as others and we like that. It's that madness that gives everyone the freedom to innovate and follow through with their ideas.

- User-first: Our customers are at the heart of everything we do because a product is nothing without its users, and it is with its users that a product grows.

- United: What motivates us is to succeed together. We are specialists in cross-team projects: it is by sharing our expertise and supporting each other that we achieve our goals.

- Ambitious: We are not afraid to move fast and take risks. If plan A doesn't work, there are still all the letters in the alphabet. We learn from our experiences and adapt.

- Committed: We take ownership of our projects, with responsibility. We are demanding of others but above all, we give our best.

DIVERSITY & INCLUSION

At PlayPlay, we're committed to fostering an environment where diversity and inclusion are at the heart of our values. Our goal is to attract and build a diverse, equal, and inclusive team where everyone feels welcome.

As an equal opportunities employer, we ensure the application process and our workplace are accessible to everyone.

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