Global Performance Strategy Lead

Company Description

OVERVIEWPublicis Groupe is one of the world's largest communications holding companies, present in over 110 countries and employing about 100,000 professionals The Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation.HELPING OUR CLIENTS UNLOCK GROWTH IN THE PLATFORM WORLDOur clients compete in the platform world, a horizontal marketplace between creators and consumers, between speakers and listeners, between buyers and sellers. To thrive in the platform world, companies must continue to innovate their products and business models. Four imperatives (1. Real Identity, 2. Dynamic, Diverse and Disruptive Creativity 3., Smart Media and 4. Direct Relationships) via our suite of world-class agencies, are necessary for modern brands to win in the platform world. At Publicis Groupe, we've invested in capabilities across these four imperatives our clients need to unlock growth. As the only one who can architect, build and orchestrate end to end solutions, not only do we have a proven record of building bespoke models for clients and leading expertise across all major industry categories, we are able to offer our talents more opportunities to grow and benefit from a richer learning experience. We call this Power of One. Powered by a 100,000-strong network via Marcel, our AI-based platform, we are also able to provide our clients and talents instant access to resource, knowledge for any need, any time, in any market.THE SPIRIT OF VIVA LA DIFFERENCEViva La Difference is deeply rooted in everything we do. It has always been in our DNA. From the birth of Publicis, 94 years ago, when Marcel Bleustein-Blanchet, our founder, invented French advertising. Viva La Difference expresses how we value and respect each individual and recognize what makes us distinctive. This is the charge that inspires our teams to celebrate the differences in identity, background, culture, and experience of all of us. It is how we behave with each other and our clients, and it is deeply rooted throughout our work, to elevate and bring to life our differences throughout the platform world.

Overview

Performics is a global leader in digital performance marketing, operating in over 57 markets. We work at the intersection of data, media, and technology, delivering business outcomes through innovative digital strategies. With access to premier partnerships including Google, Meta, TradeDesk, and Amazon, we're known for developing smart, scalable performance solutions.

We're looking for a Global Performance Strategy Lead to drive our strategic vision across new business pitches and global performance initiatives. This is an opportunity to shape the performance narrative for some of the world's largest brands, playing a central role in how we present our capabilities and win new business.

The role offers a balance of strategic influence and client engagement-perfect for someone who thrives on translating performance marketing into compelling commercial opportunities.

Responsibilities

• Lead and develop winning performance strategies for global and market-level pitches. Owning the narrative, crafting pitch responses, and presenting to senior client stakeholders.

• Act as the performance authority within cross-media Publicis pitches, contributing performance-specific expertise across a range of verticals and regions.

• Build and maintain standardized frameworks and resources for pitch processes that local and global teams can adapt and reuse.

• Partner with global and regional markets to support their local go-to-market strategies, ensuring consistency with our global performance vision.

• Serve as a strategic advisor to Global Client Leads, providing expert guidance on performance challenges and unlocking new growth opportunities within existing accounts.

• Maintain a strong new business pipeline by identifying performance-led opportunities across markets and sectors.

Qualifications

• Demonstrable experience in performance marketing, ideally within a global or multi-market agency environment.

• Proven success in developing and delivering pitch-winning strategies and presentations.

• Strong communication and stakeholder management skills, with experience engaging senior clients and executives.

• Able to manage multiple deadlines and priorities across a fast-moving global environment.

• Deep understanding of digital performance channels, trends, and challenges faced by modern brands.

• Confident working across diverse teams and geographies, with a collaborative and solutions-focused approach.

• Strong analytical thinking, with experience leveraging performance audit tools to identify growth opportunities.

• A track record of influencing revenue and business growth through performance-led strategies.

Additional Information

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Pagewhich showcases our Inclusive Benefits and our EAG's (Employee Action Groups).