Freelance Designer

Role: Freelance Designer

Department: Design
Reporting to: UX Designer

Duration: rolling monthly

Working Pattern: Flexible. E.g., 2-4 days per week

Location: London

Rate: £150 - £300, depending on experience

Overview:

Beryl's Marketing team is seeking a talented freelance designer to collaborate on a variety of marketing projects. The successful candidate will be responsible for creating a range of marketing materials across various channels, ensuring consistency with Beryl's brand identity.

Key responsibilities:

• Campaign design: develop visually compelling assets for marketing campaigns, including but not limited to:
  • Hero assets
  • Social media graphics and videos
  • Email marketing templates
  • Print materials
• CRM support: design engaging visuals for CRM communications, such as email newsletters, promotional offers, and customer journey materials
• Social media assets: create eye-catching and on-brand graphics, animations, and videos for Beryl's social media platforms (Instagram, Facebook, Twitter, LinkedIn)
• Ad-hoc design requests: respond to a variety of ad-hoc design requests from the marketing team

Essential (must haves):

• Proven experience as a graphic designer, with a strong portfolio showcasing a diverse range of marketing materials
• Proficiency in relevant design software (Photoshop, Illustrator, InDesign, After Effects, Canva, Figma)
• A solid understanding of design principles, including typography, layout, and visual hierarchy
• Experience in designing for both digital and print media
• Excellent communication and collaboration skills
• Ability to work independently and manage multiple projects simultaneously, meeting deadlines effectively
• Strong attention to detail and a commitment to producing high-quality work
• Familiarity with social media platforms and best practices for creating engaging content.
• Experience with CRM design and email marketing best practices is a plus
• Experience working within brand guidelines and maintaining brand consistency

Desirable (nice to haves):

• Awareness of the bike/scooter hire industry or transportation
• Experience working with a business that has an app
• Understanding of print processes

Portfolio:

• Please submit your portfolio as an attachment or provide a link to your online portfolio.
  
  Any questions, please do not hesitate to contact