Director of Sales

At Waterford Hotel Group we pride ourselves on cultivating a workplace that feels like home and brings out the best in you, each and every day. We celebrate your successes, your strengths will be appreciated, and a place where each of us can truly be ourselves. We offer competitive compensation and benefits, a tight-knit and supportive work environment, plus numerous opportunities for professional development and advancement. Come for a JOB, stay for a CAREER.

Director of Sales

The Two Trees Inn at Foxwoods is preparing to reopen in Spring 2026, ushering in an exciting new chapter for this value-driven hotel located just minutes from Foxwoods Resort Casino. Closed since the pandemic, the property will reopen under the ownership of the Mashantucket Pequot Tribal Nation and be operated by Waterford Hotel Group.

This role presents a unique opportunity for a results-driven sales leader to build the sales function from the ground up, reintroduce the hotel to the market, and drive demand during the reopening and stabilization phase. The Director of Sales will play a critical role in positioning Two Trees as a preferred value option for casino-related demand, leisure, group, and transient segments, supported by amenities including an indoor pool, fitness center, and shuttle service to the casino.

We are seeking a hands-on, relationship-focused Director of Sales with strong market knowledge, a strategic mindset, and the ability to execute quickly in a reopening environment.

Position Overview

The Director of Sales is responsible for developing and executing the total sales strategy for the hotel, with a focus on driving revenue, market share, and brand awareness following reopening. This role partners closely with the General Manager, revenue management, and corporate sales resources to establish pricing strategies, build accounts, and deliver profitable business.

Key Responsibilities

• Develop and implement a comprehensive sales and marketing strategy to support reopening and long-term revenue goals
• Identify, solicit, and secure group, leisure, corporate, and casino-related business
• Build and maintain strong relationships with local businesses, travel partners, and Foxwoods-adjacent stakeholders
• Collaborate with revenue management to establish pricing, segmentation, and yield strategies
• Lead direct sales efforts including prospecting, sales calls, site visits, and contract negotiations
• Track, analysis, and report on sales performance, booking pace, and market trends
• Maintain accurate forecasts and pipelines within the hotel's CRM and reporting systems
• Representing the hotel at industry events, trade shows, and community functions
• Partner with hotel leadership to ensure sales strategies align with operational capabilities and guest expectations
• Support brand visibility and market re-entry efforts leading up to and following reopening

Reopening-Specific Qualifications & Experience

The ideal candidate will bring:

• Previous hotel opening, reopening, or turnaround experience
• Proven ability to re-establish a hotel's presence in the market
• Experience building a sales strategy, account base, and booking pace from scratch
• Comfort working in a fast-paced, hands-on environment during pre-opening and stabilization

Qualifications:

• Minimum of 3-5 years of progressive hotel sales leadership experience, including Director of Sales or Senior Sales Manager roles
• Strong understanding of group, transient, and leisure sales strategies within a value-driven or select-service hotel environment
• Demonstrated success in achieving and exceeding revenue goals
• Experience collaborating with revenue management and operations teams
• Excellent communication, negotiation, and relationship-building skills
• Highly organized with strong analytical and forecasting abilities
• Ability to successfully pass a comprehensive background check

Benefits

WATERFORD HEALTH AND WELLNESS

Health Insurance is available on the first of the month after hire!

We value the health and wellness of you and your family. Full time associates can enroll in medical, dental and vision coverage and part-time associates averaging 17.5 hours a week can enroll in dental and vision coverage. Everyone's needs are different and there is something for everyone with numerous supplemental insurances to choose from.

We know that life gets in the way, and YOU deserve to recharge.

Full-time associates receive paid time off within the first 90 days of employment. We also offer paid holidays for eligible associates. If you stick with us for five years or more, enjoy paid days off for your Birthday and Employment Anniversary date!

EXCITING EXTRAS

On Demand Pay - Why wait for pay day - get your pay when you need it 24/7.

Pet Insurance - We cover the whole family, and all associates are eligible for discounted pet insurance.

401k Plan - Nobody wants to work forever, start planning for your future now.

Hotel Discounts - It's one of the biggest industry perks.

Shoes for Crews - All associates are eligible for a shoe subsidy through Shoes for Crews.

EOE/M/F/D/V

Source: Waterford Hotel Group