Digital Marketing Specialist

Farmina Pet Foods is a leading pet food Italian company with an international scope present in over 62 countries around the world and with 50 years of experience specializing in animal nutrition. It has a long history of innovation and collaboration with universities. Nature is our inspiration, and Science is our method!

The company needs no introduction and is well-regarded by all its competitors. The culture is demanding, young, and fast-paced but if you are confident and have a can-do very positive attitude the potential rewards are significant at all levels. The company is also very focused on developing and training its people to the highest standards. We offer experience working with a growing international team of professionals, as well as a competitive compensation package.

Join Our Mission to Keep Pets Healthy and Happy!

We're looking for a Digital Marketing Specialist to support our growing Netherlands & Belgium marketing team in Amsterdam. If you're a digital-savvy communicator who loves both data and creativity-and ideally pets too-we'd love to meet you.

Objective of the Role and Key Responsibilities

As a Digital Marketing Specialist, you'll be a key player in shaping and executing digital marketing strategies that align with our brand's growth and mission. Your work will support both B2B and B2C initiatives and span across multiple digital channels.

Your responsibilities include:

• Collaborate with our global digital marketing team to localize and execute campaigns
• Develop, run, and optimize Google Ads and Facebook Ads campaigns
• Manage and update content on WordPress websites
• Execute and improve our SEO and SEM strategies
• Write and translate content for newsletters, blog posts, and product communications
• Monitor KPIs and analytics to report on performance and ROI
• Help implement MarTech tools to enhance marketing effectiveness
• Collaborate with internal teams (sales, nutritionists, vets, breeders) to align marketing efforts
• Stay current on digital marketing trends, platforms, and innovations

Required Skills and Qualifications

Must-haves:

• 2+ years of hands-on experience in digital marketing
• Strong knowledge of Google Ads, Facebook Ads, Google Analytics, and WordPress
• Strong organizational and multitasking skills
• A proactive, positive, and solution-oriented mindset

Nice-to-haves:

• French language skills
• Exceptional writing and content creation skills
• A good sense of humor and team spirit
• Interest or background in pet care.
• Familiarity with local digital media and consumer trends
• Passion for continuous learning and digital innovation

Languages:

• Fluent in Dutch (written and spoken)
• Fluent in English (written and spoken)

What We Offer

• Competitive, market-aligned salary
• Pension scheme
• Flexible working hours (24-40 hours/week)
• A role in a fast-growing, pet-loving international company
• Staff discounts on our premium pet food
• A collaborative and informal work atmosphere in the heart of Amsterdam

Place of Work:

Amsterdam, The Netherlands (on-site)