Digital Marketing Specialist - (SEO/SEM/Multilingual)

Job Description (for job boards):

We are seeking a dynamic Digital Marketing Specialist with strong expertise in SEO, SEM, and digital campaign execution to lead performance marketing efforts across Latin America. The ideal candidate will have hands-on experience with paid media, search optimization, and multilingual marketing strategies tailored to diverse Latin American audiences.

Key Responsibilities:

• Lead and execute SEO strategies to drive organic growth across Latin American markets.
• Manage and optimize SEM and Display campaigns on Google Ads and Microsoft Ads.
• Run paid social campaigns on platforms such as Facebook and LinkedIn, ensuring effective integration with other marketing channels.
• Analyze campaign performance and develop actionable insights using analytics tools like Google Analytics, Tableau, Looker, and Mixpanel.
• Develop strategies and report on key metrics to improve international marketing performance, specifically in Latin America.
• Utilize digital marketing tools and platforms including Google Ads Manager, Microsoft Ads Manager, and Google Tag Manager.

Required Qualifications:

• 5+ years of experience in SaaS marketing with a focus on multimedia acquisition in the Latin American region.
• 2-3 years of hands-on experience in building and executing global SEO strategies, with a strong understanding of regional nuances.
• 2-3 years of experience managing paid search, display, and social campaigns, with proven results in ROI and audience engagement.
• Strong analytical mindset with the ability to derive insights and present performance reports.
• Familiarity with key digital tools and platforms for campaign management and analytics.
• Bachelor's degree or equivalent work experience.

Preferred Qualifications:

• English fluency required, Spanish and Brazilian Portuguese business proficiency required (written and verbal)
• Strong collaboration skills and ability to influence cross-functional teams.
• A proactive, solutions-oriented approach with a willingness to learn and adapt.
• Dependable, detail-oriented, and capable of working independently in a fast-paced environment.

Join us and help shape the future of SaaS marketing in one of the most exciting and diverse markets in the world!