Digital Marketing Instructor Coding Black Females

Location: London, Bristol, Bath and nearby areas - Remote (Course Delivered Virtually)

Term: Freelance: Approx. 16 hours (core hours are 5:30pm - 9:30pm - Tuesday, Wednesday and Thursday)

Salary: Freelance: £50

Contract type: 16-18 weeks Fixed term

Coding Black Females

Coding Black Females was established in 2017 to address the underrepresentation of black women in tech. We are a non profit organisation with the aim to grow and inspire the community of black female developers. We are the largest network of black female developers in the UK.

Mission

Our mission is to grow the community of black women in software development and technical roles, from entry level to executive level. We will remove the barriers to enter the industry and progress within roles.

Aim

Our main aims are:

• Build the community by removing barriers, showcasing talent and making our role models visible
• Provide opportunities for our community to learn new skills, and share their skills with other people in the community
• Support the community through mentoring, providing a safe space for discussions and development

Job Description

Coding Black Females deliver bootcamps ranging from 6 weeks to 30 weeks. We are looking for a Digital Marketing Instructor to lead one or more of our bootcamps from start to finish, ensuring successful delivery and impactful learning experiences.

We are seeking an enthusiastic and experienced Digital Marketing Instructor to lead the delivery of our new Digital Marketing Bootcamp, tailored for self-employed professionals and freelancers. The bootcamp aims to enhance participants' skills in areas such as social media strategy, SEO, performance marketing, and data analysis, enabling them to secure new or higher-value freelance opportunities.

You will be responsible for delivering engaging and interactive sessions, guiding learners through complex marketing concepts, and helping them build practical, job-ready skills. The ideal candidate will be confident teaching a range of digital marketing topics, adaptable to different learner needs, and passionate about supporting underrepresented individuals in building successful careers in marketing.

The majority of course content will be provided, but you may be asked to contribute to the development of workshops, case studies, and real-world examples to enhance the learning experience.

Responsibilities and Expectations

This is a dynamic role requiring flexibility, proactivity, and a commitment to learner success. As the lead Instructor, you will:

• Deliver live online sessions using existing course materials, ensuring learners achieve key objectives
• Prepare for sessions using Coding Black Females systems and tools (e.g. Google Docs, Zoom, and a Learning Management System)
• Review and adapt course materials where necessary to meet learner needs and market relevance
• Monitor learner progress and engagement, providing support, feedback, and mentorship
• Collaborate with the Teaching Assistant and wider team to support learner development
• Lead or support additional activities such as webinars, workshops, and project presentations
• Contribute to the evaluation of the programme, offering feedback for continuous improvement

Areas of Knowledge

We are looking for people who have working experience or comfortable teaching (or able to learn) in the following areas:

• Digital Marketing Fundamentals
• Social Media Strategy and Management (e.g. Instagram, LinkedIn, TikTok, Meta Business Suite)
• SEO (Search Engine Optimisation) and Content Marketing
• Email Marketing and Automation (e.g. Mailchimp, HubSpot)
• Analytics and Data-Driven Marketing (e.g. Google Analytics, Meta Ads Manager)
• Performance Marketing and Paid Ads
• Campaign Planning and Execution
• E-commerce Marketing (e.g. Shopify, product funnels, customer retention)
• Branding, Audience Research, and Messaging
• Marketing Tools (e.g. Canva, scheduling tools, keyword planners)

Person Specification:

1. Experience delivering digital marketing training or mentoring professionals in a digital marketing capacity
2. Strong ability to develop learners from intermediate to more advanced levels
3. Experience in designing or adapting course material to meet real-world marketing needs
4. Comfortable delivering live training sessions and adapting to a range of learning styles
5. Knowledge of current marketing trends, tools, and platforms
6. Excellent communication and presentation skills
7. Strong organisational and time-management abilities
8. Demonstrated passion for empowering underrepresented communities through education