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Content Marketing Strategist
Posted 1 day 10 hours ago by Altrum
Are you a data-driven content expert ready to take ownership of a digital marketing strategy and directly impact business growth?
As Content Marketing Specialist at Altrum, your role will be to generate leads and drive sales through strategic content creation, digital marketing and performance optimization. You'll be the expert who understands what makes our global finance clients tick, creating high-impact content that truly resonates. You'll also own the full funnel: mastering HubSpot automation to nurture leads, leading our digital journey (from SEO to Paid Media), and using analytics to show us exactly how your strategy is fueling growth.
If you're passionate about translating strategy into measurable results and making recognition meaningful, this is your opportunity to bring our deal toybusiness to the next level.
Develop and manage high-quality, multi-channel content (blogs, whitepapers, videos, podcasts, social media) that consistently reflects Altrum's brand and drives engagement.
Digital Strategy & Performance MarketingLead Altrum's digital marketing strategy across SEO, paid media, and lead-generation campaigns-driving measurable growth, optimizing performance, and reducing reliance on external agencies.
Social Media & Stakeholder EngagementGrow Altrum's presence and influence across social media channels (including YouTube, LinkedIn, Instagram, and Facebook) while actively collaborating with Sales and Account Management to ensure marketing materials are understood, shared, and effectively used to engage clients and prospects.
HubSpot Campaigns & Marketing AutomationBuild and optimize automated HubSpot campaigns and reports that nurture leads, strengthen customer relationships, and provide clear performance insights.
Track and analyze marketing performance metrics, apply insights to optimize tactics, and stay current on emerging digital and AI tools to enhance results.
We'll be perfect for you
We'll be perfect for you because we offer- Hybrid/remote work environment
- 1.5 weeks end-of-year closure + additional paid time off increasing with tenure
- Summer schedule + early closures before holiday eves
- Corporate Culture Committee
- Virtual and in-person company/team events
- Training & coaching opportunities
- Recognition and reward programs
- Environmental sustainability commitment
- Charity donation matching
- Candidate referral program
- Gym access
- And more!
Altrum is a leader in awards and recognition solutions, and we'll provide you with an opportunity to grow and develop your expertise in a supportive, empowering and fun environment. You'll thrive in a work environment that's flexible, fast-paced, and where no 2 days are the same. If you share in our values of Client Focus, Better Every Day and Teamwork, then Altrum is the place for you to succeed alongside a talented team of individuals who take pride in quality work and what we can achieve together.
You'll be perfect for us
You'll be perfect for us because you have- EDUCATION AND EXPERIENCE: Bachelor's degree in Marketing, Journalism or a related field and 5+ years in marketing or digital content strategy, ideally within financial or professional services.
- TECHNICAL EXPERTISE: Advanced HubSpot proficiency for campaign automation, CRM management, and reporting, plus strong SEO, SEM, SMM, digital advertising, video creation & editing, podcast production and Canva design skills. Experience with Apollo is desired but not required.
- COMMUNICATION: Exceptional English writing and editing skills, with strong cultural fluency for US and UK audiences; able to translate complex ideas into clear, compelling multi-channel content.
- STRATEGIC & ANALYTICAL SKILLS: Proven ability to develop, execute, and measure marketing strategies that drive lead generation, with a data-driven mindset to interpret analytics and demonstrate ROI.
- COLLABORATION & LEADERSHIP: Highly collaborative and proactive, bridging marketing with Sales and Account Management to maximize impact while independently leading initiatives.
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Helping organizations around the world to celebrate and inspire their people: this is our mission and our real passion!
Altrum
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