Chief Revenue Officer - UK (Mar 2026)

Role: Chief Revenue Officer

Reports to: CEO

Location: Remote working (UK based)

We are currently a remote-first organisation, but hybrid working may be an option we move to in the future.

Salary: £130 - £150k per annum, depending on experience. Plus equity, benefits and performance related bonus

Hours: Full-Time, permanent

About this role This is Vestd's first Chief Revenue Officer - a pivotal leadership role responsible for shaping and scaling the company's entire revenue engine. You'll lead Marketing, Sales, Partnerships, Customer Success, and Revenue Operations as a single, integrated function, working in close partnership with the CEO and Business Unit leaders to deliver sustainable, predictable ARR growth.

We're not looking for someone to optimise what's already running smoothly. We need a commercial leader who can diagnose where growth is constrained, identifying the highest-leverage opportunities, and building the systems, processes, and accountability required to translate strategy into measurable outcomes.

You will own commercial strategy end-to-end, from go to market design through to execution and optimisation. This includes establishing clear revenue operating standards across Business Units, embedding a high performance culture, and ensuring consistent, data driven decision making. In return, we expect someone who brings clarity to ambiguity, makes decisions they can defend, and is comfortable being challenged.

Success in this role will be driven by a deep understanding of our target customers, our product market fit, and the dynamics of scaling a business at our stage. You will leverage modern tools, technologies, and revenue infrastructure to drive effective messaging, create meaningful market engagement, and unlock new growth channels - while elevating performance across a range of customer types and deal sizes.

You will operate with a high degree of autonomy and accountability, making decisions with conviction, aligning stakeholders, and leading from the front in a fast moving, evolving environment.

Who are Vestd? Vestd is the UK's leading equity management platform. For over a decade, we've helped companies set up share schemes (EMI, CSOP, Growth Shares), manage cap tables, run HMRC valuations, and handle fundraising - all in one place.

We're FCA authorised, ISO 27001 and B Corp certified. We're profitable, remote first with around 100 employees, and a strong balance sheet.

We recently expanded into the Indian market through acquisition, which has been an exciting area of development for Vestd.

Our customers consistently rate us excellent for support - individual team members are called out by name in reviews. Our founder, Ifty Nasir, hosts the FounderMetrics podcast and is a respected voice in the UK startup ecosystem.

Check out this short video from our founder, Ifty.

Equality, diversity and inclusion (EDI) at Vestd At Vestd, we prioritise equality, diversity, and inclusion, so we write about it here rather than at the end of the job advertisement. We're committed to building a respectful, inclusive, and diverse team. Trust is one of our core values; with that comes a commitment to fairness and transparency. We want to be open about our EDI efforts.

Research shows that while men are likely to apply when they meet 60% of a job's requirements, women and individuals from underrepresented groups often apply only when they meet every criterion.

We understand the value of transferable skills and the unique perspectives that diversity brings. That's why we encourage applications from candidates with unique strengths and experiences.

If you need any adjustments or support with your application, please let us know in your application or throughout the process.

The primary areas of ownership for this role Revenue strategy and performance

• Own value delivery from the full GTM tech stack (CRM, marketing automation, analytics).
• Ensure data integrity across CRM, billing, product usage and analytics.
• Ensure teams are trained to use the systems properly and consistently.

• Own the company wide revenue plan: ARR, MRR, pipeline health, net retention, and churn. Ensure BU level plans are coherent, comparable, and executable.
• Design and own target setting frameworks, incentive structures, and performance management across Business Units.
• Partner with the CEO, Finance, and Technology leadership to align commercial direction with product vision and company strategy.

Go-to-market process and systems

• Own end to end GTM process design: lead management, qualification, handover, onboarding, and renewal.
• Own the GTM tech stack (CRM, marketing automation, analytics). Ensure data integrity and that teams use systems properly and consistently.
• Simplify and standardise sales stages, pipeline hygiene, and operational workflows.

Commercial enablement

• Build and improve playbooks, SLAs, qualification frameworks, onboarding flows, and upgrade paths.
• Sharpen ICP definition and ensure messaging and conversion assets reflect it across all segments.
• Work closely with BU Sales on forecasting discipline and with BU Customer Success on retention and expansion.

Pricing, packaging, and monetisation

• Own and evolve pricing and packaging across equity management products (EMI, CSOPs, cap table, valuations, investor reporting, and more).
• Own monetisation strategy, discount governance, and commercial guardrails.

Cross functional leadership

• Bring Business Units, Finance, Analytics, and Product together around clear metrics, shared definitions, and aligned goals.
• Act as the final arbiter on revenue priorities and trade offs across BUs, balancing local optimisation with company wide outcomes.
• Integrate Marketing, Sales, Partnerships and CS into a high performing, accountable revenue function.

Essential elements for this role These are the skills and qualifications we consider important for this role:

• 7+ years in commercial SaaS leadership, with at least 4 years leading multi function revenue teams (not just sales).
• Track record of building or significantly restructuring a commercial engine - not just scaling one that was already working.
• Deep knowledge of ICP segmentation, GTM design, and commercial modelling.
• Strong analytical capability. Comfortable interrogating data, identifying root causes, and making decisions under uncertainty.
• Executive presence and the ability to lead cross functional teams through clarity, not consensus.
• Comfortable with constructive disagreement. This role works closely with the founder CEO. The relationship requires mutual challenge.

Nice to have These will help you stand out from the pack:

• Experience in FinTech, equity management, cap table platforms, valuations, tax advantaged share schemes, or regulated environments.
• Understanding of multi stakeholder SaaS purchasing cycles involving CFOs, HR, and legal teams.
• Experience with ABM and enterprise sales strategies.

What does success look like in this role? You diagnose before you prescribe. When something isn't working, your instinct is to understand why before deciding what to do about it - and you're comfortable saying "we need to look at this properly" when others want to move straight to solutions.

You are a builder, as well as an optimiser. You're energised by creating systems, processes, and accountability where they don't yet exist - and you take ownership of your own agenda rather than waiting for a brief.

You lead through clarity, not consensus. You can bring multiple teams together around a shared direction, and you're willing to make decisions that not everyone agrees with - as long as you can explain your reasoning and own the trade offs.

You're direct with senior stakeholders. You'll work closely with the founder CEO, and the relationship works best when you challenge constructively, share bad news early, and treat disagreement as a feature, not a problem.

You thrive in a remote first environment and communicate with precision, whether in a board meeting, a cross functional review, or a Slack thread.

Within 12 months a successful candidate will have:

• Built a revenue function that operates as one team - with Marketing, Sales & Partnerships, and Customer Success aligned around shared metrics and clear ownership
• Diagnosed and begun to address the root causes of revenue churn, not just the symptoms
• Established ICP clarity across business units - including explicit decisions about where to invest and where not to
• Delivered revenue reporting and forecasting that gives the board and investors genuine confidence in commercial performance
• Earned the trust of the CEO, Business Unit leaders, and the wider team through clarity, follow through, and willingness to make hard calls

Culture fit What makes Vestd folk collaborative, adaptable, and eager to grow?

• Thrives in a startup environment, ready to tackle diverse challenges with enthusiasm
• Adaptable - open to taking on responsibilities beyond the defined role as needed
• Passionate about contributing to a culture of innovation, collaboration, and continuous improvement
• Embraces technology to improve processes and drive efficiency

What you can expect Our culture is our backbone (BreatheHR named us one of the 'Top 3 Companies in the UK for Company Culture'), and we take team happiness seriously.
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