Campaigns / Senior Campaigns Executive - London

Home Campaigns / Senior Campaigns Executive - London

Campaigns / Senior Campaigns Executive - London

Location: London
Salary: Market Rate
Salary band: Market Rate
Contract type: Permanent
Date posted: 15/12/2023

A top-tier international law firm is seeking a Campaigns Executive to join their London office. Working closely with industry groups within the marketing and business development team, you will support in achieving profile-raising objectives through planning and implementing thought leadership campaigns targeting clients, prospects, and external stakeholders to enhance brand recognition for the firm's core sectors.

The Responsibilities:

• Develop marketing campaigns to enhance brand reputation with existing and prospective clients, and generate revenue opportunities.
• Collaborate with industry lead partners and the Campaigns Manager to identify key business issues and execute integrated marketing campaigns.
• Identify opportunities and key issues through market research, trend analysis, and competitor activity monitoring.
• Manage end-to-end execution of smaller campaigns, including theme development, content creation, and platform selection.
• Contribute to social media plans for each campaign and manage the campaigns playbook.
• Oversee editing and proofreading of campaign content, ensuring high quality and adherence to brand guidelines.
• Brief and collaborate with internal teams and external agencies, including PR, designers, and social media experts.
• Deliver regular reports to senior colleagues and partners on campaign results, including ROI measurement.

The Candidate:

• Previous marketing or campaigns experience within a legal or professional services firm.
• Digital marketing experience preferred.
• Experience with client-facing activity is desirable.
• Educated to degree level, preferably in Business or Marketing.

Please note: Due to sector-specific requirements, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or a high-profile relevant Association or Agency will be considered. We regret that applications outside these areas will not be accepted.

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