Brand Content & Social Media Manager (m/f/d)

For almost 50 years, Chenot has been a pioneer in the field of Health Wellness, enabling clients to lead healthier, more vital lives. Our approach is based on the application of the famous Chenot Method , which, in synergy with the Chenot diet, stimulates body and mind to detoxify and activate self-healing powers. At Chenot, we combine Western and traditional Chinese medicine to reset the body at a cellular level.

Now available in some of the world's leading resorts and hotels around the world, the Chenot Method is practiced in its purest form at Chenot Palace Weggis, our flagship Health Wellness Retreat in Switzerland. Located at the foot of the Swiss Alps and directly on Lake Lucerne, the Chenot Palace in Weggis has 97 rooms and suites, a restaurant and a tea lounge. The medical spa covers an area of 5,000m and is equipped with state-of-the-art technology to support the Chenot Detox programmes.

We look forward to welcoming you as a new member of our young, dynamic and international team, as the business prepares for major growth in the next two years. The position as Content Manager (m/f) is available immediately or upon arrangement.

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Brand Narrative & Editorial Direction

• Define and maintain the Chenot brand narrative, tone of voice, and messaging across all channels

• Ensure all communications align with Chenot positioning and the Chenot Method

• Lead editorial planning and manage the content calendar across website, social media, blog, magazine, and newsletters

Content Strategy & Creation

• Develop and implement a content marketing strategy supporting Chenot brand objectives

• Translate science-based health and wellness concepts into engaging and accessible content

• Collaborate closely with internal experts to create authoritative, science-backed storytelling

Content & Creative Production

• Oversee the creation of organic content across digital channels and editorial platforms

• Lead visual production including photography, video, and creative shoots

• Ensure consistency and quality across all brand assets and communications

PR, Influencer & Thought Leadership

• Support PR and influencer initiatives by developing expert-led and thought leadership content

• Identify opportunities to amplify Chenot spokespeople and brand voices

Digital & Cross-Team Collaboration

• Work closely with PR, Digital, and Marketing teams to ensure integrated campaigns and optimized content performance

• Support website content development, SEO alignment, and digital campaigns

Brand Alignment & Performance

• Support licensed Chenot properties with content adaptation and brand consistency

• Monitor content performance and contribute to regular reporting

• Manage the content production budget and external creative partners

Tasks & Challenges

We offer you a new challenge in an internationally active company with continuous growth. The focus is on health, well-being and creating a consistent luxury client experience. You can play a decisive role in shaping the company's success and make an active contribution to building a global brand. You will benefit from personal and professional development as well as various benefits such as discounts on tourist leisure activities and other benefits.

Opportunities & Perspectives

• Bachelor's degree in Communications, Journalism, Marketing, PR, or a related field

• 5-8+ years of professional experience in content marketing, editorial, or brand storytelling, ideally within luxury, hospitality, wellness, or lifestyle sectors

• Exceptional copywriting and storytelling skills, with the ability to translate science-based or technical information into compelling and intelligent brand communications

• Demonstrated experience using content to drive brand awareness, engagement, and conversion

• Strong understanding of luxury customer expectations, brand positioning, and tone of voice

• Experience managing creative production, including photoshoots, video shoots, and collaboration with external creatives

• Experience communicating to a global high-net-worth (HNW) audience

• Highly organized self-starter with strong attention to detail, reliability, and the ability to work both independently and collaboratively

• Excellent project management and coordination skills across creative teams and stakeholders

• Fluent English required; French or German strongly recommended; additional languages are a plus

• Strong proficiency in MS Office and Adobe Creative Suite

Qualifications & Competences