Area Sales Manager

Area Sales Manager Munster

Construction Equipment & Plant Hire Sector

The Opportunity

Our client, a leading provider within the construction equipment and plant hire sector, is seeking an experienced Area Sales Manager to drive business growth across the Munster region. This is a field-based role focused on developing new business opportunities while managing and expanding key customer relationships.

Reporting directly to the Sales Director, you will play a key role in delivering revenue growth, increasing market share, and identifying new opportunities across the construction, civil engineering, infrastructure, and related industries.

This is an excellent opportunity for a commercially driven sales professional with a proven track record of winning new business and managing high-value customer accounts within a technical or construction-related environment.

Key Responsibilities

• Manage and develop relationships with existing regional and national customers to maximise revenue opportunities.
• Identify, target, and secure new business opportunities across the Munster region and nationally.
• Develop and implement a strategic sales plan with clearly defined objectives and performance targets.
• Maintain a structured customer engagement programme, ensuring all activity is accurately recorded through the CRM system.
• Build a strong pipeline of opportunities through proactive business development and networking.
• Promote and educate customers on the company's expanding product and service offering.
• Work closely with the Sales Director to deliver profitable pricing strategies and commercial agreements.
• Ensure sales activities align with revenue, margin, and profitability targets.
• Collaborate with operational teams to ensure exceptional customer service and successful contract delivery.
• Keep up to date with market trends, industry regulations, competitor activity, and emerging opportunities.
• Produce accurate sales forecasts and reports while maintaining high administrative standards.
• Build strong internal relationships to support business growth and customer satisfaction.

About You

• Based within the Munster region with strong knowledge of the local market.
• Proven success in generating new business and winning major accounts.
• Demonstrated ability to manage the full sales cycle, from prospecting and negotiation through to implementation and account growth.
• Strong commercial awareness and an ability to identify profitable opportunities.
• Results-driven with a proactive and highly motivated approach.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Experience using CRM systems and managing sales pipelines effectively.
• Full clean driving licence.
• Experience within the plant hire, powered access, construction services, equipment rental, or related sectors would be highly advantageous.

What's on Offer

• Competitive base salary
• Performance-related bonus scheme
• Company vehicle or vehicle allowance
• Pension contribution
• Life assurance cover
• Enhanced annual leave entitlement, including birthday leave
• Employee discount and wellbeing programmes
• Cycle to Work scheme
• Ongoing learning and development opportunities
• Structured career progression within a growing organisation