Social Media Manager

Overview

LiveScore Group is a leading global sports media and betting company, providing real-time sports updates, in-depth content, and engaging betting products. With a strong presence in the iGaming industry, LiveScore Group connects millions of fans with live scores, news, and wagering opportunities across its platforms, including LiveScore Bet.

Role Overview

LiveScore Group is seeking a Freelance Social Media Manager to lead the strategy and execution of social media activities across LiveScore Bet UK channels. This role is based in Soho, London, with a flexible part-time schedule (22.5 hours per week) across three days, for an initial four-month contract. The position will focus on driving engagement, strengthening brand presence, and delivering impactful content to sports betting audiences.

What You'll Do

• Lead social media activity for LiveScore Bet UK, working closely with the wider LiveScore social team.
• Develop, implement, and monitor strategies that maximize growth and user engagement across UK channels.
• Create and publish engaging social media content tailored to specific platforms and audiences.
• Manage and report on KPIs, analyzing campaign performance to optimize future strategy.
• Monitor and evaluate user engagement trends, identifying both positive and negative patterns.
• Stay informed on changes to social media platforms, products, and best practices.
• Collaborate with internal departments to develop, launch, and manage campaigns, competitions, and brand activations.
• Flexible part-time schedule across three working days.
• Opportunity to shape the social media presence of a leading sports betting brand.
• Exposure to a dynamic and fast-paced iGaming environment.
• Collaborative, creative workplace based in central London.

Qualifications

• Proven commercial experience as a social media content creator within the sports betting or wider sports sector.
• Strong understanding of sports fans' engagement behaviors across social platforms.
• Proficiency in social media publishing and analytics tools.
• Ability to deliver accurate and engaging content under tight deadlines.
• Passion for sports and knowledge of the sports betting industry.
• Excellent written communication skills, including grammar, punctuation, and proofreading.
• Strong analytical ability to measure performance and adapt strategies effectively.

Preferred

• Experience tailoring content for multiple social channels and platforms.
• Familiarity with key social media KPIs and how to achieve them.
• Ambition and drive to thrive in a fast-paced, results-focused environment.