SEO Copywriter & Digital PR Specialist

About Labhouse

Labhouse is a young and fast-growing startup focused on developing and publishing Entertainment & Productivity Apps, using the latest Mobile & AI technologies. Based in Barcelona, Labhouse was founded by Andres Bou and Horacio Martos (Co-Founders of SocialPoint).

We're on a mission to build the future of mobile business apps - and Invoice Fly is one of our most exciting projects.

The Role

We're looking for a talented SEO Copywriter & Digital PR Specialist to help us build authority and visibility in the U.S. market. Around 60-70% of your work will focus on writing high-quality SEO blog content, while the rest will involve planning and executing Digital PR and outreach campaigns to secure strategic media coverage and backlinks.

This is a key role for growing our U.S. presence - ideal for someone with excellent writing skills in English, a strong sense of digital positioning, and a hands-on mindset.

What you'll do

• Develop and execute Digital PR strategies to earn high-quality, relevant backlinks from media outlets, blogs, and platforms related to freelancing, tech, and SaaS.
• Research, identify, and reach out to publication and collaboration opportunities on strategic websites.
• Write and publish SEO-friendly blog content (mostly in English) aligned with an existing content calendar and optimization guidelines.
• Coordinate "guest posting" initiatives, outreach to journalists or editors, and digital media collaborations.
• Track, measure, and report on visibility and link-building efforts to improve impact over time.

What we're looking for

• 1-2 years of experience in Digital PR and link building, ideally in the U.S. or English-speaking markets.
• Proven experience as an SEO content writer, especially for blogs.
• Native-level or professional English (C1+) with a tone adapted to U.S. audiences - U.S. native speakers or candidates with solid experience writing for the American market will be prioritized.
• Solid understanding of SEO content structure, keyword usage, and on-page optimization.
• Proactive mindset and autonomy - someone who identifies opportunities and brings creative ideas to the table.
• A sharp eye for tone, brand voice, and content quality.

Bonus points

• Hands-on experience with tools like Ahrefs, Semrush, Buzzstream, or similar.
• Familiarity with the media landscape in sectors like freelancing, productivity, SaaS, or digital business tools.
• Previous work experience with SEO or content marketing teams.

What we offer

• A growing, international digital product with long-term vision.
• Strategic guidance and collaboration with experienced SEO and content professionals.
• Creative freedom and the opportunity to shape a brand's voice from the ground up.
• Flexibility and hybrid work model 2 telework days and 3 office work days.
• Salary compensation €25,000 - €30,000 gross/year

Before applying:

Please make sure your CV includes links to websites you've worked on (especially those where you contributed to link building or PR) and at least one example of an article or blog post you've written.