Senior Product Marketing Manager

Job Title: Senior Product Marketing Manager

Employment type: Full Time

Location: Manchester (Hybrid, two days per week in the office)

Salary: Up to £65,000 per annum, depending on experience

We are seeking an experienced and commercially minded Senior Product Marketing Manager to join the marketing team at AccessPay. This is a pivotal role at an exciting stage of growth as we continue moving upmarket to support larger, more complex enterprise treasury and finance teams.

As the commercial bridge between Product, Sales and Marketing, you'll turn product capabilities into compelling market narratives, positioning and sales enablement that help us win bigger deals. You'll play a key role in shaping how our products are understood by the market, supporting go to market launches, and equipping our commercial teams with the tools and messaging they need to succeed.

We're building a lean, high performing marketing function where AI plays a central role in how we work. We're looking for someone who embraces tools like Claude and ChatGPT to accelerate research, sharpen messaging, improve output and continuously find smarter ways of working.

Key Responsibilities

• Develop and maintain messaging and positioning across ICPs, verticals and use cases
• Translate complex treasury and payments capabilities into clear, compelling value propositions
• Create and maintain sales enablement materials including pitch decks, battlecards, personas and objection handling guides
• Support sales teams with training on positioning, messaging and go to market plays
• Own competitive intelligence and market positioning frameworks
• Lead go to market execution and product launch activity in partnership with wider marketing teams
• Monitor market trends, customer needs and competitive movements to inform commercial strategy

Skills, Knowledge & Expertise

• 5+ years' experience in Product Marketing, GTM or a related B2B SaaS role
• Proven experience developing messaging and positioning strategies end to end
• Strong sales enablement experience, creating assets that drive commercial impact
• Experience working in a sales led, enterprise B2B environment with longer sales cycles
• Excellent written and verbal communication skills with the ability to tailor messaging to different audiences
• Analytical mindset with experience using market insights, win/loss analysis and pipeline data to inform strategy
• Experience using AI tools such as Claude or ChatGPT within a marketing or GTM environment
• Experience within fintech, payments or financial infrastructure
• Familiarity with treasury, finance operations or corporate banking audiences
• Experience supporting enterprise or upmarket growth strategies

Benefits

• 25 days' holiday plus public holidays increasing with length of service
• Birthday off work
• 2 paid volunteer days a year
• Salary exchange pension scheme with auto enrolment from day one
• £240 yearly Wellbeing Allowance
• Enhanced maternity, paternity and adoption leave
• Cycle to work scheme
• Health cash plan
• Free breakfast & lunch when in the Manchester office
• Discounted parking in Manchester
• Access to training - both internal and external
• We plant a tree for every new joiner that joins us
• Dog friendly office

Great Place to Work registered certified - 3 years running

Our Values

Our team are naturally inquisitive, always striving to become experts in our field. We are committed to sharing knowledge and skills with colleagues and customers alike, while fostering personal development and professional growth.

Supportive
Helpfulness sits at the heart of our culture. We collaborate constantly, work towards shared goals and celebrate success together.

Driven to Achieve
We are passionate, energetic and resilient. We tackle challenges head on and take initiative to deliver results.

Committed to Excellence
Through technical expertise, creativity, integrity and accountability, we consistently deliver exceptional outcomes and exceed expectations.