Senior Marketing Manager
Posted 7 hours 56 minutes ago by Alternatives
Permanent
Full Time
Marketing & PR Jobs
Leinster, Carlow, Ireland
Job Description
Our client, a fast-growing and entrepreneurial consumer brand, is seeking a Senior Marketing Manager to lead its next phase of brand and commercial growth.
With strong foundations already in place, this is a hands-on role offering the opportunity to shape marketing strategy, lead execution and elevate the brand's presence across Ireland. It will suit a commercially minded marketer who enjoys working in a scaling environment and is motivated by building brands, growing awareness and delivering measurable results.
The Role- Develop and deliver the marketing strategy in support of ambitious business growth plans
- Strengthen brand awareness and positioning across consumer and trade audiences
- Drive demand generation across digital, retail and eCommerce channels
- Lead integrated campaigns across brand, content, social media, PR and product marketing
- Grow social media reach and engagement, build an active brand community and support measurable sales growth
- Work closely with senior leadership to align marketing activity with commercial priorities
- Support the development of owned brands and product innovation initiatives
- Introduce structure, pace and marketing best practice within a growing business
- Monitor performance and use insights to continually improve marketing effectiveness and return on investment
This is a highly visible role with the opportunity to make a tangible impact from day one.
The Ideal Candidate- 8+ years' marketing experience, ideally within a consumer-focused or high-growth business
- Proven experience of growing a brand and building market traction
- Strong commercial mindset with a focus on measurable outcomes
- Broad experience across brand, digital, social media and integrated campaign delivery
- A hands-on, creative and action-oriented approach
- Strong stakeholder management and communication skills
- Comfortable operating in a fast-paced, entrepreneurial environment
- Shape the marketing strategy of an ambitious and growing consumer brand
- Join a highly collaborative and entrepreneurial culture with real autonomy
- Take on a visible role with direct influence on business growth
- Benefit from a flexible hybrid working model
- Join the business at an exciting stage of expansion and brand development