Senior Field Marketing Manager

Posted 25 days 1 hour ago by Themis Solutions Inc.

Permanent
Full Time
Marketing & PR Jobs
Dublin, Dublin, Ireland
Job Description
About Clio Clio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely.

Clio is more than just a tech company. We are a global leader transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice.

Clio is the global leader in legal AI technology and the first legal practice management unicorn. With our EMEA headquarters based in Dublin, the UK and Ireland represent one of our most strategically important markets, home to some of the largest and most established legal communities in the world.

Today, Clio has customers in over 130 countries. The UKI market presents a significant and immediate growth opportunity, with a large addressable market of solicitors, barristers, and law firms at various stages of digital transformation. We're only scratching the surface and have ambitious growth targets. Our work has an immediate and meaningful impact, and we have best in class technology, large budgets, and an outstanding team to support us.

As part of the Field Marketing team at Clio EMEA, you'll be part of a team that values excellence and initiative, loves testing, and cares about results. Your work will have an immediate and meaningful impact. You will be surrounded by a talented group of high performing marketers, seasoned in SaaS and driven by collective success.

Our wider Marketing team is geographically distributed across Ireland, the United Kingdom, Canada, the United States, Spain, and Australia, which means we excel with async, video, and Slack communication to collaborate effectively. We value initiative, excellence, experimentation, and care about results. You'll have real ownership over your work, the freedom to test ideas, and the trust to make decisions that move the business forward.

Who you are You're a proactive marketer who's passionate about connecting with customers and prospects in meaningful ways, whether online, in person, or through creative digital experiences in partnership with Demand Generation.

You thrive on designing and executing programs that deepen engagement, drive growth, and strengthen community.

You have hands on experience running field marketing programs, webinars, and virtual events, and you understand how each touchpoint contributes to the broader customer journey, from awareness to advocacy. You're collaborative, organised, and comfortable working cross functionally with Sales, Customer Success, and Marketing teams to deliver impactful programs that build relationships and pipeline.

You're creative, resourceful, and thrive in a fast paced environment where you can test ideas, learn quickly, and continuously improve. You're excited to help Clio expand its reach across the UK and Ireland while developing your skills and contributing to a high performing, growth focused marketing team.

Role Summary Enhance Local Brand Awareness: Develop and execute event and field marketing strategies that increase brand recognition and establish Clio as the go to legal technology platform across the UK and Ireland.

Generate Qualified Leads: Implement targeted in person and virtual campaigns and events to generate high quality leads, contributing to the sales pipeline and revenue growth.

Market Intelligence: Gather and analyse partnership opportunities, weighing up investment decisions to inform strategic choices and implementing marketing efforts to capitalise on these relationships.

What you'll work on Strategy and Program Development Support the creation and execution of a regional field and customer marketing strategy that drives awareness, engagement, and growth across the UK and Ireland. Identify and implement new opportunities to connect with customers and prospects through integrated online and offline programs. Contribute to annual and quarterly marketing planning, helping define priorities, campaign themes, and success metrics aligned to business goals.

Campaign Coordination and Management Plan, coordinate, and manage multi channel marketing campaigns that combine field events, webinars, and digital engagement to generate demand and pipeline growth. Collaborate with cross functional teams including Sales, Customer Success, and Product Marketing to ensure consistent messaging and flawless execution. Manage campaign calendars, budgets, and performance tracking to ensure timely delivery and measurable impact. Analyse campaign results and provide actionable insights to continuously improve engagement and conversion outcomes.

Customer and Community Engagement Develop and execute programs that build stronger relationships with Clio customers, driving engagement, advocacy, and retention. Partner with internal teams to create educational webinars, customer stories, and community events that showcase customer success and thought leadership. Maintain consistent communication with customers through both digital and in person touchpoints, ensuring they feel informed, valued, and connected to Clio's mission.

Field and Virtual Event Execution Plan and deliver field marketing initiatives such as trade shows, partner activations, and regional events that engage customers and attract new prospects. Lead the end to end delivery of webinars and virtual events, including planning, coordination, execution, and post event analysis. Ensure all events and experiences reflect Clio's brand, values, and customer first approach.

Partnership Development and Growth Identify and develop regional partnerships with legal associations, technology partners, and industry influencers to expand Clio's market presence across the UK and Ireland. Collaborate with partners on joint marketing programs, co branded campaigns, and shared events that support mutual growth objectives. Monitor partnership performance and recommend opportunities to enhance collaboration and results.

Collaboration and Reporting Work closely with Sales, Channel, and Marketing teams to align on campaign goals, event promotion, and post event follow up strategies. Collaborate with Clio's content and PR agency to ensure alignment of regional messaging, storytelling, and earned media opportunities. Track and report on campaign performance, customer engagement, and regional marketing results using tools like Salesforce and Looker. Contribute to process improvements and share insights to enhance regional marketing impact across teams.

Responsibilities
  • Plan and execute regional field marketing initiatives, webinars, and customer engagement programs within budget and timelines
  • Develop creative, localised campaigns that address the specific challenges and opportunities of the UK and Irish legal markets
  • Set and measure clear goals for each program, including lead generation, engagement, and ROI
  • Align regularly with Sales through bi weekly meetings and shared planning to ensure consistent objectives and follow up
  • Manage effective communication and collaboration between Sales, Marketing, and Customer Success teams
  • Partner with Clio's content and PR agency to strengthen regional messaging and visibility
  • Support strategic industry and partner events through end to end logistics, vendor coordination, and on site or virtual delivery
  • Represent Clio with professionalism when engaging partners, vendors, and external stakeholders
  • Track and report on campaign and event performance, providing insights to inform continuous improvement
Requirements
  • 4+ years of experience in marketing, ideally within B2B SaaS or tech
  • Hands on experience executing field marketing programs, webinars, and virtual events
  • Strong project management, organisation, and time management skills
  • Proven ability to collaborate cross functionally with Sales, Customer Success, and external partners
  • Comfortable using data to measure and optimise marketing performance
  • Excellent communication skills and a proactive, positive, self starter attitude
  • Creative mindset with an eye for engaging campaigns and event experiences
  • Proficient with tools such as Google Workspace, Asana, Salesforce, and Looker
  • Willing to travel occasionally (up to 40%) for regional events across the UK and Ireland
  • Have legal industry knowledge or experience, particularly within the UK or Irish legal market
What you will find here Compensation is one of the main components of Clio's Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high performing culture.
  • Competitive, equitable salary with top tier health benefits and dental coverage
  • Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin and Sydney) to be in office minimum twice per week.
  • Flexible time off policy
  • Pension contribution
  • Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years
Salary The expected salary range for this role is €74,900 to €88,100 to €101,300 EUR. There are a separate set of salary bands for other regions based on local currency.

Our salary bands are designed to reflect the range of skills and experience needed for the position and to allow room for growth at Clio. For experienced individuals, we typically hire at or around the midpoint of the band. The top portion of the salary band is reserved for employees who demonstrate sustained high performance and impact at Clio . click apply for full job details