Senior Business Development and Marketing Manager

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Senior Business Development and Marketing Manager

Location: London
Salary: Market Rate
Salary band: Dependent upon experience
Contract type: Permanent
Date posted: 22nd May 2025

Blue Legal is partnering with a leading international law firm recruiting for a Business Development and Marketing Manager to lead their Financial Regulation Group and Risk Advisory at the London office. The role involves assisting partners and associates with developing and implementing BD plans and marketing initiatives related to client targeting, product-specific business development, and internal and external profile raising. The ideal candidate will have knowledge of Financial Regulation and Risk and experience in a professional services firm.

Responsibilities:

1. Develop and implement BD plans aligned with strategic business objectives for relevant practice areas.
2. Lead and maintain core BD infrastructure, including events, credentials, client lists, communications, pitch materials, and collateral.
3. Build strong internal networks and collaborate with BD teams across key practice groups and sectors.
4. Coach and mentor junior team members, promoting knowledge sharing and team development.
5. Drive process improvements, ensuring quality and consistency, especially in the pitch process.
6. Enhance the practice's external profile through campaigns, thought leadership, PR, events, and digital presence.
7. Manage key client relationships and support targeting initiatives and BD activities.
8. Oversee legal directory and award submissions, and support internal communications and global BD coordination.

Candidate Profile:

• Proven experience in business development within a client-facing role, preferably in a finance-focused legal or professional services environment.
• Confidence in advising senior stakeholders, with a strong understanding of client relationship management and core offerings.
• Ability to produce high-quality RFPs/pitches, manage priorities, and maintain attention to detail.
• Proactive, resilient, collaborative, capable of mentoring junior team members, and taking ownership of deliverables.

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