Referrals Manager

Referrals Manager (Adult Social Care) London, Hybrid Full time, permanent £60,000 - £70,000 per annum Summary
Tide Partnership is working exclusively with a adult social care provider that specialises in residential and supported living services for adults withlearning disabilities, autism, and complex needs. As they enter an exciting growth phase, they are seeking an experienced Referrals Manager to lead and optimise their care placement process. This is a unique opportunity to join a forward-thinking, values-led provider and make a meaningful impact by increasing occupancy rates, strengthening local authority relationships, and improving the referral experience for commissioners and families. The Role
As Referrals Manager, you will lead the full referral and care placement process across a large portfolio of services. Working closely with commissioners, social workers, operational managers, and the marketing team, you will drive referral conversion, ensure high service occupancy, and support business growth in a competitive health and social care market. Key Responsibilities

• Act as the lead contact for referrals from Local Authorities and NHS commissioners across the South, South East, and East of England.
• Manage the end-to-end referrals pipeline, ensuring a smooth, person-centred process from enquiry to admission.
• Build and maintain strategic partnerships with commissioners, social workers, and placement officers.
• Visit services with vacancies to improve visibility, marketing, and readiness to receive placements.
• Negotiate and manage placement agreements and service contracts with funding bodies.
• Execute an account management strategy to improve engagement with key funders and stakeholders.
• Use CRM software to track referral activity, engagement metrics, and conversion performance.
• Collaborate with operational leaders and marketing colleagues to improve visibility and digital reach of services.
• Monitor referral trends and use data-driven insights to inform strategy and reporting.
• Contribute to organisational growth through effective partnership building and service promotion.

Benefits Include

• Competitive salary and structured progression within a growing social care provider.
• Hybrid working with flexibility around location.
• Collaborative, mission-driven culture that values impact and innovation.
• Comprehensive support from commercial, operational, and marketing functions.
• The opportunity to improve outcomes for people with complex needs.

Travel Requirements
This role covers a regional portfolio of services. The successful candidate must be willing to travel across the South East. Essential Criteria

• Demonstrable experience in a Referrals Manager, Partnerships Manager, or Care Placement Manager role within the adult social care sector.
• Proven experience working with Local Authorities and commissioners in a B2B or provider environment.
• Strong stakeholder management, negotiation, and communication skills.
• Organised, analytical, and confident using data to inform strategy.
• Proficiency with CRM tools and managing referral or sales pipelines.

Desirable Criteria

• Experience in learning disability services, autism support, or complex care.
• Background in business development or account management within care or healthcare.
• Understanding of commissioning and funding structures within adult social care.
• Team leadership or mentoring experience.

Tide Partnership is acting as a Recruitment Consultancy for this vacancy. Tide Partnership Ltd is a limited company registered in England & Wales (Registered Number: ) and is an Equal Opportunities Employer. For more on how we process your data, please see our Privacy Policy .