Real-Time Optimisation Specialist - CRO & A/B Testing

VML, part of WPP, is recruiting an Optimisation Manager contractor for a 3-month engagement starting August. You will drive rapid site optimisation and continuous improvement within our Rapid Iteration & Optimisation framework, collaborating with Paid Media, CX, and Development teams to convert insights into measurable growth for global clients.

You will own the end-to-end execution of the roadmap, manage weekly updates, run A/B tests, implement personalisation, and ensure data quality across