Proposition Marketing Manager

PROPOSITION MARKETING MANAGER

Driving the growth of Enreach Outbound across Europe!

Job Title: Proposition Marketing Manager

Location: Any of these Enreach offices in Europe:

Reporting to: CEO, Enreach Campaigns

Role Type: Full Time

Salary: Competitive

Enreach is a pan-European group with a broad portfolio of voice-centred technology solutions. Our Outbound platform helps businesses across Europe automate outbound calls, set appointments, and track leads in one cloud-based solution. With advanced features like predictive dialling and real-time analytics, sales teams can reach more prospects and close deals faster.

Our Outbound team and key stakeholders are based all over Europe, and this role will be working in any Enreach office, offering you the chance to collaborate with colleagues across the continent. Check out our locations here:

Responsibilities

As Proposition Marketing Manager, you will lead the development and execution of the Outbound SaaS value proposition across Europe. This pivotal role combines strategic insight, creativity, and hands-on delivery to accelerate our growth in diverse European markets.

You will:

Shape market understanding: Conduct market research and customer discovery to identify trends, needs, and opportunities across Europe. Define and refine ideal customer and partner profiles, ensuring our offering stands out in a competitive landscape.

Drive proposition development: Translate market insights into actionable product and service roadmaps. Collaborate with development, marketing, sales, and customer relation teams to align features, pricing, and messaging with market needs. Create and validate compelling value propositions for different segments.

Lead commercial enablement: Develop and implement commercial enablement for both direct and indirect (reseller) channels. Equip sales, customer relations and partners with the tools, collateral, and training needed to win and retain customers. Champion adoption and advocacy through targeted marketing and engagement initiatives, supported by our marketing team.

Measure and optimise impact: Track and analyse key metrics related to market penetration, adoption, and customer satisfaction. Use data-driven insights to refine propositions and strategies and provide regular updates and recommendations to senior leadership.

You will work closely with stakeholders across product, technology, marketing, sales, and customer service, playing a critical role in shaping the future of our outbound sales technology and driving continued European growth.

The ideal candidate will demonstrate:

Over 5 years' experience driving proposition or product marketing, sales, or market development within SaaS, telecommunications, or other B2B software sectors.

Understanding and familiarity with the outbound industry or sales technology solutions is a benefit.

Expertise in conducting market research, shaping go-to-market strategies, and defining product or service roadmaps.

Proven success collaborating with direct and indirect sales teams, including experience building and managing channel partnerships.

Strong analytical, strategic, and communication skills, with the ability to influence and align stakeholders at all levels.

Fluency in business English; proficiency in additional European languages is highly valued.

Willingness and ability to travel across Europe as required.

WHAT does SUCCESS IN THE ROLE look like?

Success in this role means owning and elevating the Outbound platform proposition across Europe and turning insight into impact. Within your first 6-12 months, you will have:

Identified high-potential market segments and untapped commercial opportunities, shaping targeted strategies to drive growth

Defined and validated compelling value propositions for key customer profiles, reflected in clear, differentiated messaging across channels

Delivered high-impact commercial enablement that is actively used by sales and reseller teams, improving conversion rates and shortening the sales cycle

Contributed to measurable growth in platform adoption, pipeline development, and customer retention, underpinned by your proposition work

Established a structured feedback loop, turning customer, market, and partner insight into ongoing refinement of the proposition and go-to-market plans

Fostered strong alignment across marketing, product, sales, and customer success, ensuring teams are working toward shared commercial goals

You will know you are succeeding when our teams are confidently selling, customers clearly understand and value what we offer, and new growth opportunities are being uncovered and captured at pace.

What's in it for you?

Being part of a collaborative, innovative team that values every member-empowering you through continuous improvement and shared success.

A stable, long-term opportunity with a permanent contract and competitive salary.

Flexible hybrid working: join our international Outbound team while working from any Enreach office in Europe.

The chance to thrive in a truly pan-European environment, collaborating with colleagues across multiple countries and working in our diverse office locations

A culture that champions professional growth, encourages new ideas, and empowers you to make a real impact in a fast-evolving industry.

We are committed to fostering an inclusive workplace where everyone can succeed.

WE ARE ENREACH

Enreach is a leading European provider of innovative communication technology solutions, trusted by organisations across the continent. Our mission is to empower businesses to connect, engage, and grow through technology designed by Europeans, for Europeans.

If you are ready to make an impact in a fast-evolving industry and help shape the future of outbound sales technology, we would love to hear from you.