PR Associate Director

Job Description

Position: PR Associate Director

Location: London

Career Level: Associate Manager

Responsibilities Client Servicing / Management

• Establish and capitalise on multi level client relationships across each business.
• Manage client expectations and push back when required, acting as a consultant.
• Strive to grow each account year on year through proactive selling of value add services, Group products and services.
• Successfully manage portfolio in line with the company's budgetary targets.
• Maintain a clear strategy to grow the portfolio against agreed targets, reporting to the Exec PR Director.
• Deliver strong written work, including proposals, that meet high quality standards and achieve results.

Strategic Communications & Council

• Strategically assess the client's communication challenges, articulate the strategy succinctly, and deliver ongoing strategic counsel to client and team.
• Provide brand and PR consultancy, highlighting multi channel opportunities when appropriate.
• Consider audience and channel in all proposals, thinking broadly about digital, social and content led strategies, and drawing on wider skill sets from across the agency.
• Display the appropriate level of knowledge, skills and confidence to direct and manage all aspects of the comms programme.
• Support and coach the team on strategic comms.
• Maintain a clear, strong understanding of the PR & Social landscape, offering strategic counsel to both clients and prospective clients.

Commercial / Financial Management

• Develop accurate budgets for all client activity, ensuring Group services are described and costed appropriately.
• Develop and output accurate resource plans.
• Manage client servicing levels within pre agreed contracts, ensuring all activity falls within the client contract.
• Share all financial updates (including organic target updates) with the Exec leads and finance team.
• Ensure relevant fees are assigned to the different rollers (e.g., TWW, Design).
• Monitor rollers to keep financial data and organic growth targets up to date.
• Deliver specialist agency products and services (media training, message development, digital strategy, trends workshops) to increase high value revenue potential.

New Business

• Co own and manage the new business process, from qualification to pitch, with support from the Exec Director where required.
• Work effectively with the central new business team to maximise all potential leads.
• Generate new business opportunities through personal leads, contacts and connections.
• Proactively identify new revenue streams through value add services for both existing clients and new business.
• Generate organic growth through the wider TMW and Accenture business by building key connections.

Leadership

• Be approachable to all team members, encouraging involvement and listening to others' points of view.
• Provide coaching and informal training to increase team capability, motivation and value to the business.
• Proactively manage performance, guiding and directing the team and addressing issues.
• Collaborate effectively with the leadership team and HR to consider team shape, needs and challenges.

Qualifications

Insightful, culturally tuned in, and passionate about PR and creativity.

Confident in the spotlight - able to lead senior conversations and influence outcomes.

Emotionally intelligent and adaptable - able to build trust across diverse teams and clients.

Collaborative and ego free - focused on impact, outcomes, and making a difference.

High energy, curious, and driven by possibilities.

What We'll Give You

A thriving career with the chance to learn from passionate, talented colleagues and mentors. Exciting and varied client work with as much opportunity as you can handle. And a hugely sociable team to get to know.

Benefits

• Up to 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.
• Family friendly and flexible working policies.
• A range of generous parental leave offerings.
• Attractive pension plan with financial wellbeing support and resources.
• Private healthcare insurance plan and mental wellbeing support.
• Employee Assistance Programme, career development and counselling.

Locations

London

Equal Employment Opportunity Statement

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.